Aluminuim alloy marketing manager

Company Description SVM Metals is a growing organization specializing in aluminum alloys and related metal products for industrial and commercial applications. The company focuses on delivering high-quality materials, reliable service, and tailored solutions to manufacturing and engineering customers. SVM Metals aims to build long-term partnerships by understanding customer requirements and providing consistent technical and logistical support. The team values integrity, safety, and continuous improvement in both operations and customer engagement. Joining SVM Metals offers the opportunity to contribute to a focused, expanding business within the metals and materials sector.

Role Description The Aluminum Alloy Marketing Manager is a full-time, on-site position based in Tiruvallur. This role is responsible for developing and executing marketing strategies to promote aluminum alloy products, strengthen brand presence, and support sales growth in key markets. Day-to-day activities include market research, competitor analysis, and identifying new business opportunities in manufacturing, automotive, construction, and other relevant sectors. The manager will plan and manage campaigns, prepare product collateral, coordinate with sales and technical teams, and maintain relationships with existing and prospective clients. The role also involves tracking performance metrics, preparing reports for leadership, and ensuring that marketing initiatives align with overall business objectives.

Qualifications

• Strong knowledge of metals or industrial products, preferably aluminum alloys, and the ability to understand technical specifications and applications.
• Experience in B2B marketing, product positioning, and campaign management within manufacturing, engineering, or related industries.
• Proficiency in market research, data analysis, and reporting to support strategic decision-making and identify growth opportunities.
• Decent communication, presentation, and negotiation skills, with the ability to collaborate effectively with sales, operations, and leadership teams.
• Proven ability to manage projects, prioritize tasks, and meet deadlines in a fast-paced, on-site work environment.
• Bachelor’s degree in Marketing, Business, Engineering, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
• Comfort with basic digital tools and platforms used for marketing, customer relationship management, and data tracking.
• Prior experience working in or with organizations based in Chennai or the broader regional industrial market is beneficial.