Growth Operations Specialist
Indexed description
Most people think growth happens when a campaign goes live.
In reality, the most important work often happens long before users ever see it.
It's the referral program that drives thousands of new users.
It's the promotion that increases customer engagement.
It's the partnership that unlocks a new acquisition channel.
It's the product launch that creates a better user experience.
It's the operational system that allows a company to scale from thousands of users to millions.
At Snaplii, that's exactly what we're building.
Why Snaplii?
Snaplii is one of Canada's fastest-growing fintech and digital commerce platforms.
Hundreds of thousands of users use Snaplii every day to:
- Save money through discounted gift cards
- Earn rewards on everyday spending
- Manage balances through Snaplii Cash
- Send and receive funds
- Access innovative payment and financial products
As consumer behavior evolves and digital commerce becomes increasingly connected, we're building the infrastructure that powers the future of everyday transactions.
Growth is no longer just marketing.
Growth sits at the intersection of product, operations, customer experience, partnerships, data, and technology.
That's where this role comes in.
The Opportunity
We're looking for a Growth Operations Specialist who enjoys building systems, launching initiatives, solving problems, and making things happen.
This is not a traditional marketing role.
You won't spend your day posting on social media.
You won't be sitting in endless meetings discussing ideas that never get executed.
Instead, you'll be responsible for helping launch and operate many of the growth initiatives that directly impact how users discover, engage with, and transact on Snaplii.
You'll work across Growth, Product, Operations, Customer Support, Finance, and Engineering teams to turn ideas into execution.
If you're someone who loves learning, enjoys fast-paced environments, and wants to understand how a fintech company scales, you'll learn more in one year here than many people learn in five.
What You'll Be Doing
Growth Campaign Operations
- Launch and manage referral campaigns, promotions, user incentives, and growth initiatives
- Configure and maintain in-app banners, promotional placements, pop-ups, landing pages, and campaign assets
- Coordinate campaign launches and ensure smooth execution across teams
- Monitor campaign performance and identify opportunities for optimization
- Support onboarding, activation, retention, and re-engagement initiatives
- Execute email, SMS, push notification, and in-app engagement campaigns
- Assist in audience segmentation and user targeting strategies
- Help improve user journeys and reduce friction throughout the customer lifecycle
- Support affiliate, referral, influencer, and acquisition partner programs
- Coordinate assets, campaign setup, tracking, and reporting
- Review and manage partner applications and partnership requests
- Assist with partner communications and operational support
- Monitor key growth metrics such as activation, retention, referral performance, and campaign effectiveness
- Prepare weekly and monthly performance reports
- Investigate campaign anomalies and identify opportunities for improvement
- Maintain growth documentation and operational processes
- Collaborate with Product, Engineering, Design, Customer Support, Compliance, and Finance teams
- Coordinate testing and QA before campaign launches
- Track project timelines and ensure initiatives are completed successfully
- Help improve internal processes and operational efficiency
- Use modern AI tools to improve productivity and execution
- Leverage AI to create campaign copy, reports, documentation, and operational workflows
- Identify repetitive processes that can be automated and scaled
Must-Haves
- 1-3 years of experience in Growth Operations, Marketing Operations, CRM, Lifecycle Marketing, Affiliate Marketing, E-commerce Operations, Customer Success, Project Coordination, or related fields
- Strong organizational and project management skills
- Excellent communication skills in English
- High attention to detail and strong execution ability
- Comfortable working with spreadsheets and data
- Ability to manage multiple projects simultaneously
- Curious mindset with a willingness to learn
- Experience working with fintech, consumer apps, loyalty programs, rewards platforms, e-commerce, or digital products
- Experience with referral, affiliate, influencer, or acquisition programs
- Familiarity with marketing automation tools, CRM systems, or analytics platforms
- Experience using AI tools such as ChatGPT, Claude, Gemini, or other productivity tools
- Mandarin proficiency is considered an asset
You'll likely enjoy this role if:
- You love turning ideas into execution
- You enjoy solving operational puzzles
- You like learning how businesses grow
- You take ownership instead of waiting for instructions
- You are excited by fast-moving startup environments
- You enjoy working across different teams and functions
- You care about outcomes, not just tasks
This role offers exposure to:
- Fintech
- Consumer Products
- Growth Strategy
- User Acquisition
- Product Operations
- Partnership Management
- Lifecycle Marketing
- Data-Driven Decision Making
- AI-Powered Workflows
Growth doesn't happen because someone talks about it.
Growth happens because someone builds the systems, launches the campaigns, solves the problems, and makes execution happen.
If that sounds like you, we'd love to meet you.
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