Marketing Campaign & Operations Manager

CWS Hygiene is the market leader in sustainable hand and washroom hygiene and a true pioneer in our industry. You’ve probably already come across us in the washrooms of an airport, on a floor mat at the entrance of an office building, or at a service station. Our solutions are present everywhere in daily life: in educational institutions, retail, industry, as well as in hospitality and gastronomy. In Germany, around 1,500 colleagues serve more than 65,000 existing customers every day. And we want to continue growing with you on our team!

For our Hygiene division, preferably based in Germany, ideally at our location in Dreieich near Frankfurt, we are looking for a

Marketing Campaign & Operations Manager (m/f/d)

Ref. No.: JR1012177

Your tasks as Marketing Campaign & Operations Manager (m/f/d)

As Marketing Campaign & Operations Manager, you are responsible for the successful execution of strategic marketing and sales campaigns across 15 European countries. Reporting to the Head of Marketing Analytics & Sales Campaigns, you ensure campaign success through structured planning, operational excellence, and precise performance tracking. In this role, you act as a central hub, collaborating closely with teams in Analytics, Marketing Automation, Sales, Product Marketing, and regional units

Your role with us as Marketing Campaign & Operations Manager (m/f/d)

• Planning, coordinating, and executing strategic marketing and sales campaigns across multiple European markets
• Developing detailed campaign implementation plans, timelines, and project schedules to ensure successful delivery
• Coordinating campaign activities across regional marketing teams and cross-functional stakeholders
• Supporting campaign execution within Salesforce MCAE (Pardot), including audience selection, campaign setup, testing, and quality assurance
• Monitoring campaign performance, tracking KPIs, and coordinating post-campaign reviews to drive continuous improvement
• Managing project documentation, facilitating meetings, and ensuring transparent communication and status reporting across all stakeholders

How do you ensure that every project is a success?

At CWS Hygiene, we value not only professional skills but also cultural fit. You are organized, collaborative, and thrive in a fast-paced, international environment where multiple projects and stakeholders come together.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field is preferred but not required; relevant professional experience in Marketing Campaign Management, Operations, or a comparable field is essential
• Experience in project management, including campaign coordination, stakeholder alignment, briefing, and follow-up activities
• Hands-on experience with Salesforce MCAE (Pardot) including campaign setup, audience segmentation and campaign execution
• Strong understanding of marketing operations, and customer journey management
• Excellent project management and organizational skills with the ability to manage multiple priorities simultaneously
• Ability to interpret campaign performance data and translate insights into actionable improvements
• Strong communication and stakeholder management skills in an international environment
• Proficiency in reporting tools: Excel and Power BI

What's in it for you?

Working at CWS Hygiene means being part of a dynamic and international environment where you can quickly take on responsibility and develop both professionally and personally. We live our values every day: the customer comes first, we support each other, we get better every day, we take responsibility, and we strive for success.

• Attractive compensation package including bonus
• 30 days of vacation
• Hybrid working model with a flexible approach, typically working from the office three days per week (usually Tuesday to Thursday
• International collaboration with cross-functional teams across Europe
• Employee benefits such as company pension scheme, JobRad (bike leasing), corporate benefits, and more
• Structured onboarding and regular team-building activities and company events to strengthen collaboration and team spirit

About CWS Hygiene

With innovative, sustainable, and digitalized service solutions, CWS Hygiene ensures health, safety, and protection in the workplace and public spaces. Our rental-based circular economy model contributes to a healthier and safer future. In Germany, more than 1,500 employees support over 65,000 customers, with a total workforce of around 4,000 across Europe. CWS Hygiene operates in 15 European countries and is owned by Franz Haniel & Cie. GmbH.

More information: https://www.cws.com/hygiene