Senior Manager, Genesis Regional Marketing Operations (Southern)
Indexed description
It’s time you rethink what you expect from an employer.
At Genesis, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.
WORK MODEL
Field
What You Will Do
- The Senior Manager, Genesis Regional Marketing Operations is responsible for overseeing & managing all regional marketing activities within the designated Genesis Region.
- These oversite activities include, but are not limited to, Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program (MSP) Initiative & Corporate Social Responsibility (CSR) activities.
- Managed Genesis Retailer Ad Associations (RMAP) across the region, driving retailer engagement and marketing effectiveness.
- Analyzed lead performance data and implemented strategies to improve retailer and regional lead management results.
- Partnered with National Retail Marketing to align retailer lead-generation and Certified Website programs.
- Oversaw execution of the Genesis Retailer Co-op Program and ensured equitable distribution of co-op funds.
- Supported Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance.
- Led regional Corporate Social Responsibility (CSR) efforts, including Genesis Gives and the Genesis Inspiration Foundation.
- Ensured compliance of all Tier 3 retailer advertising with Genesis brand standards and advertising policies.
- Collaborated with National Office teams to develop, implement, and administer Market Support Programs (MSP).
- Processed MSP payments and resolved retailer payment and incentive-related issues.
- Managed departmental budgets and maintained expenses within approved guidelines.
- Planned and executed regional organizational meetings and events.
- Supported Regional General Manager with governance processes, including OCM and PRM activities.
- Served as the primary liaison between Market Managers, dealership personnel, and the National Incentives team.
- Maintained expertise in national and regional incentive programs to support retailer performance.
- Provided team leadership, employee development, and budget oversight as required.
- Bachelor’s degree required.
- Master’s degree is a plus.
- Eight years wholesale related automotive experienced desired with demonstrated abilities in direct dealer contacts.
- Two to three years of supervisory experience desired.
- Budget Management oversite.
- Excellent analytical skills.
- Excellent communication skills.
- Excellent organizational skills.
- Excellent time management skills.
- Strong computer skills - Microsoft Office, Word, Excel, PowerPoint, Access, and Outlook.
- Compensation Range: $114,800 - $164,000 annual base salary
- Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
- Holiday Pay - the company shuts down with pay between Christmas and New Years.
- Vacation and sick time off
- Healthcare insurance (medical, dental, and vision)
- 401(K) company match
- Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
- Basic life insurance, short- and long-term disability
- Mental health, wellbeing, and employee assistance program
- Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)
Other Details
- Physical requirements: Normal office duties.
- Domestic travel required (15% - 30%).
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