Marketing Manager- DCC Energy Ireland
Indexed description
Key Responsibilities:
- This role is responsible for shaping and delivering strategic marketing initiatives that strengthen the DCC Energy brand, support customer acquisition, improve proposition clarity and enhance sales effectiveness across the business.
- Develop and implement marketing plans aligned to DCC Energy Ireland's commercial objectives, target segments, route-to-market priorities and growth ambitions, while working closely with existing DCC Energy business marketing plans.
- Develop clear, compelling positioning and messaging that supports channel, segment and strategic marketing priorities across the DCC Energy portfolio.
- Produce and oversee the development of marketing collateral, sales enablement materials, case studies, presentations, digital content and campaign assets.
- Plan and deliver lead generation and customer engagement campaigns, monitoring performance and making recommendations to improve effectiveness and return on investment.
- Manage external agencies and suppliers, ensuring briefs are clear, delivery is on time and outputs meet agreed quality standards.
- Work closely with commercial, operational and wider group marketing stakeholders, including teams across Certa, Flogas and AEI, to ensure joined-up activity, consistent brand development and effective use of shared assets and resources.
- Support wider brand development and strategic marketing projects, while maintaining a strong focus on execution, delivery and commercial impact.
- Commercially focused and customer-oriented
- Collaborative and confident in working across functions
- Strong organisational skills, project management capability and the ability to manage multiple priorities in a fast-paced environment.
- A third-level qualification in Marketing, Business, Communications or a related discipline is desirable.
- Relevant marketing experience in a B2B environment, ideally within energy, utilities, technical services or a related commercial sector.
- Demonstrated ability to develop and deliver integrated marketing campaigns and content that support lead generation and business growth.
- Strong copywriting, editing and content development skills, with the ability to tailor messaging for different audiences and channels.
- Experience developing sales support materials and working in partnership with commercial teams to improve customer engagement and bid readiness.
The organisation plays a key role in supporting Ireland's evolving energy landscape, with continued investment in digital transformation, sustainable energy solutions, and customer experience. With a strong focus on innovation, collaboration, and continuous improvement, DCC Energy Ireland offers employees the opportunity to develop their careers within a dynamic and fast-paced environment while contributing to the future of energy in Ireland.
DCC Energy Ireland is an equal opportunity employer. We encourage diversity and are committed to creating an inclusive environment for all employees.
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