Staff Marketing Manager
Indexed description
Staff Product Marketing Manager – Energy Business Unit
The Energy Business Unit is focused on enabling the transition to a more electrified, intelligent, and resilient energy system—spanning energy management, power conversion, energy storage, and emerging grid-edge applications.
The Staff Product Marketing Manager will define and drive product and solution strategy for ADI’s evolving grid business, translating customer and system-level challenges into differentiated solutions and growth opportunities. This role combines market insight, product definition, commercial ownership, and go-to-market leadership, shaping roadmap, positioning, and business outcomes.
The technology space is multi-domain, combining advanced sensing and edge compute hardware with software layers that deliver actionable insights for grid operators. You will own products end-to-end, driving market opportunities from concept through to revenue scale.
Key Responsibilities
Market & Opportunity Definition
- Develop a deep understanding of the target application space, including grid monitoring, behind-the-meter assets, DER, and electrification infrastructure, translating market trends and regulatory drivers into actionable opportunities.
- Develop clear market sizing (TAM/SAM/SOM), segmentation, and competitive positioning to guide investment decisions.
- Define product and system-level requirements based on customer and application needs, shaping roadmap and long-term investment priorities.
- Partner with engineering and product teams to drive trade-offs across performance, cost, and time-to-market.
- Build and own business cases, including revenue forecasts, pipeline development, and opportunity tracking.
- Identify lighthouse customers and strategic engagements to validate solutions and accelerate adoption.
- Engage directly with key customers (OEMs, partners) to validate needs and build long-term relationships that drive design wins.
- Act as a domain expert in customer interactions, translating system challenges into product solutions.
- Develop clear value propositions and messaging that translate technical capability into customer value across energy use cases.
- Lead product launches, sales enablement, and market engagement activities in collaboration with marketing and field teams.
- Work across product lines, applications, software, and sales to align roadmap and execution.
- Provide structured market feedback to influence product development and strategy.
- 6+ years’ experience in product marketing, product management, or business development within semiconductors, energy, or industrial systems.
- Proven ability to develop product strategy, roadmap, and business cases that drive revenue growth.
- Experience engaging with customers and ecosystem partners to identify needs and influence product direction.
- Technical background in electrical engineering or related field, with ability to engage on system architecture and trade-offs.
- Demonstrated leadership and ability to operate cross-functionally in a global organisation.
- Experience with commercialising software products preferred
- Understanding of energy markets including electric utilities, grid infrastructure, distributed energy resources (DER), energy storage, and electrification trends preferred.
- International travel will be required (15% of time)
Required Travel: Yes, 10% of the time
Shift Type: 1st Shift/Days
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