Social Media & Performance Marketing Manager

Job DescriptionSocial Media & Performance Marketing Manager

Company: Asset Deals LLP

Location: Gurgaon

Department: Marketing

Employment Type: Full-Time

Experience Required: Minimum 6 Years of Social Media experience

About Asset Deals LLP

Asset Deals LLP is one of India's fastest-growing real estate investment consulting firms, specializing in premium residential, luxury residential, commercial, and investment opportunities.

As we continue to scale our digital marketing efforts, we are looking for an experienced Social Media & Performance Marketing Manager who can coordinate with India's leading marketing agencies and drive high-quality lead generation across multiple digital platforms.

Position Overview

We are looking for an experienced marketing professional with a strong understanding of real estate lead generation and an established network of leading digital marketing agencies.

The ideal candidate should have experience managing agencies, evaluating their performance, negotiating commercials, launching campaigns, and generating quality leads across multiple digital channels.

This role is ideal for someone who can act as the bridge between Asset Deals and external marketing partners while ensuring maximum return on marketing investments.

Key ResponsibilitiesAgency Management

Build and manage relationships with leading marketing agencies specializing in:

• Meta (Facebook & Instagram) Lead Generation
• Google Search & Display Campaigns
• YouTube Advertising
• LinkedIn Marketing
• WhatsApp Marketing
• SMS Marketing
• Email Marketing
• Event Marketing
• Webinar & Seminar Lead Generation
• Performance Marketing

Evaluate agency performance and recommend the best partners for each marketing channel.

Lead Generation

Drive high-quality lead generation through multiple digital platforms.

Work closely with agencies to improve:

• Lead Quality
• Cost Per Lead (CPL)
• Conversion Rate
• Return on Ad Spend (ROAS)
• Campaign Performance

Campaign Planning

Coordinate end-to-end execution of digital campaigns.

Monitor budgets, campaign timelines, creative approvals, landing pages, and lead delivery.

Ensure timely optimization based on campaign performance.

Vendor Coordination

Maintain strong relationships with:

• Performance Marketing Agencies
• Creative Agencies
• Video Production Teams
• Event Companies
• SMS & WhatsApp Service Providers
• CRM Partners
• Technology Vendors

Negotiate commercials and ensure timely project execution.

Analytics & Reporting

Prepare regular reports on:

• Lead Generation
• Marketing ROI
• Campaign Performance
• Cost Per Lead
• Conversion Rates
• Agency Performance
• Marketing Budget Utilization

Provide recommendations for continuous improvement.

Preferred Candidate Profile

We are looking for professionals who have:

• Minimum 6 years of experience in Digital Marketing or Performance Marketing.
• Prior experience in real estate marketing is highly preferred.
• Strong network of reputed digital marketing agencies.
• Experience managing multiple lead-generation channels simultaneously.
• Knowledge of Meta Ads, Google Ads, YouTube Ads, LinkedIn Campaigns, WhatsApp Marketing, SMS Marketing, and Event Marketing.
• Strong analytical and vendor management skills.

Required Skills

• Performance Marketing
• Social Media Marketing
• Agency Management
• Vendor Management
• Campaign Planning
• Lead Generation
• Budget Management
• Google Ads
• Meta Ads
• LinkedIn Advertising
• YouTube Advertising
• WhatsApp Marketing
• Event Marketing
• Marketing Analytics
• ROI & ROAS Analysis
• Negotiation Skills

Compensation

• Attractive Fixed Salary Package
• Long-term Career Growth
• Leadership Opportunities
• Professional Work Environment

Why Join Asset Deals?

• Work with one of India's fastest-growing real estate consulting firms.
• Manage large-scale multi-channel marketing campaigns.
• Build relationships with India's leading marketing agencies.
• Drive marketing strategy across multiple digital platforms.
• Opportunity to shape the company's lead generation ecosystem and marketing growth.

Ideal Candidate

This role is ideal for a marketing professional who understands the real estate industry, has a strong network of digital marketing agencies, and can consistently deliver high-quality leads through strategic planning, agency management, and performance-driven marketing initiatives.