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ASUS Linkedin · Posted 24d ago

Retail Operations Lead

Philippines

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Role Overview

The Retail Operations Lead is responsible for the end-to-end execution of retail strategy and brand marketing across all physical ASUS touchpoints. This portfolio includes Concept Stores, Shop-in-Shop (SIS) corners, and multi-brand environments.


The role ensures a premium brand presence through strategic expansion, rigorous project management, asset optimization, and meticulous budget control. As a key cross-functional driver, the Lead synchronizes field operations with marketing goals to maximize visibility and store performance.


Roles & Responsibilities

1. Channel Expansion & Project Management

  • Oversee the full lifecycle of store openings, renovations, and milestones, ensuring all physical spaces align with ASUS global standards.
  • Lead execution of all project phases: concept design, costing, bidding, construction, and store opening.
  • Develop and execute expansion plans based on asset saturation, market opportunities, and nationwide distribution strategy
  • Conduct store mapping, site evaluation, and capacity planning for new retail rollouts.


2. Retail Excellence & Merchandising

  • Drive brand standards by managing the deployment of POSMs, customized Key Visuals (KV), and brand assets.
  • Manage and monitor all retail assets including Exclusive Stores, SIS/Corner units, stand-alone modules, signage, and related fixtures
  • Ensure proper allocation, utilization, and maintenance of retail assets across all channels
  • Oversee retail merchandising standards, store coverage and POSM reach.
  • Manage online retail operations data.


3. Budget & Financial Management

  • Handle retail marketing and channel marketing budgets, ensuring efficient allocation and utilization
  • Monitor project expenditures, post-event expenses, and marketing claims processing.
  • Ensure cost efficiency and alignment with approved financial plans


4. Compliance & Administrative Management

  • Ensure completion and compliance of all legal and contractual documents through BPM or related systems prior to store construction
  • Maintain proper documentation and adherence to company policies and regulatory requirements


5. Stakeholder Coordination & Leadership

  • Collaborate closely with Channel Sales Teams, Dealers, Marketing, and other RMD team member for seamless execution of retail initiatives.
  • Provide regular updates and reports to management on project status, performance, and key issues
  • Drive continuous improvement of retail processes and operational efficiency
  • Manage a team of Specialist to achieve higher team goal.


What You'll Bring:

  • 8-10 years of experience in retail marketing, trade marketing, or retail operations (leadership role preferred)
  • Proven experience in project management of retail store expansion or similar initiatives
  • Strong leadership, communication, and stakeholder management skills
  • Highly organized with excellent attention to detail and time management capabilities
  • Process-oriented with strong analytical and budgeting skills
  • Ability to manage multiple projects in a fast-paced environment
  • Willingness to travel for store visits and on-ground execution support
  • Willing to be assigned in Ortigas Pasig City


Why Join Us?

✅ Competitive Salary – We value your skills and reward your contributions.

✅ Quarterly Performance Bonus – Earn more based on your performance.

✅ Weekends Off – Recharge and enjoy your weekends.

✅ Monthly Employee Engagement Activities – Connect with colleagues through fun team events and activities.

✅ ASPH Holiday Break – Enjoy a 2-week break in December for a better work-life balance.

✅ HMO and Group Life Insurance (Upon regularization) – Comprehensive health coverage for you and your dependents.

✅ Medicine Reimbursement – Covers optical expenses, over-the-counter medicines, any dental-related medicines and gym membership.

✅ Complete Statutory Benefits – We provide full compliance with all legal requirements.


Join us and be part of a team that’s driving innovation and excellence in the tech industry!

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