Corporate Ecommerce Manager
Indexed description
Overview
The Ecommerce Manager will manage the day-to-day activities related to many operational aspects of OmniHotels.com and Booking Engine. This manager will be highly collaborative and work hand-in-hand with our partners and internal stakeholders to ensure optimization of digital experience, drive revenue and guest engagement, while elevating the brand experience. A member of Omni’s Marketing team, this role reports to the Senior Ecommerce Manger.
This position is based in Dallas, TX at the Omni Corporate Office.
Responsibilities
- Vendor & 3rd Party Tool Management
- Manage relationships and activities with vendors to ensure use of vendor’s tool/program to its full capabilities.
- Oversee performance, user access and product roadmap of 3rd party tools.
- Oversee digital privacy policy ensuring websites remain compliant regarding website cookies and data collection.
- Manage ADA program in partnership with digital team and development agency to ensure the website is consistently working toward full ADA compliance.
- Assist in research and selection of future vendors and digital tools.
- A/B Testing & UX Monitoring
- Manage A/B testing partner, tool and testing plan.
- Develop quarterly A/B testing plan to include brand website and/or booking engine.
- Own A/B testing process: setup, execution and data analysis.
- Manage UX monitoring tool(s) and plan
- Oversee execution of programs and tactics such as: heatmaps, click maps, inline messages, visitor nudges or abandon testing.
- Analyze and measure key digital content engagement (i.e. landing pages, video content, custom content)
- Consult with internal stakeholders to determine website's desired appearance and functionality.
- Synthesize varied sources of input and feedback into a succinct recap for vendor(s), agency(s) and leaders, with rationale behind recommendations.
- Troubleshoot and test prototypes and monitor the live deployment of the product.
- Contribute to business and system requirements gathering, validating and defining current and future products from cross-functional stakeholders.
- Document processes / procedures and provide training to users when applicable.
- Assist with minor website edits when available or if needed.
- Assist in creating and executing internal and external communications.
- Five years of relevant work experience
- Knowledge of digital privacy policy and management tools a plus (OneTrust, Didomi, Ketch)
- Experience executing and measuring A/B test(s)
- Knowledge of UX optimization tools/programs a plus (i.e. Hotjar, Crazy Egg, UserTesting, The Hotel Network etc.…)
- Knowledge of hotel operations and familiarity with hotel technical products a plus
- Exceptional project management experience and communication skills, with ability to deliver results
- Experience analyzing data and developing insights
- Knowledge of Web Site Analytics Platforms
- Ability to stay calm under pressure and prioritize among competing opportunities
- Ability to communicate needs effectively between business sponsors and partners, both internal and external.
- Proficient in project management methodologies and Microsoft Office Suite products
EEOC is the Law Poster.
Omni Hotels & Resorts does not discriminate on the basis of any protected category with respect to the payment of wages.
If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to: [email protected].
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