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Adthena Linkedin · Posted 20d ago

Business Development Representative

Austin, Texas, United States

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Indexed description

Our Mission - Join us in shaping the future of paid search intelligence.


Adthena is an award-winning search intelligence platform powered by patented AI technology and a team of dedicated experts. We help brands, marketers, and agencies dominate their competitive landscapes with unparalleled insights into the paid search market. Our Whole Market View, Smart Monitor, and Local View solutions give clients the clarity to optimize spend, increase ROI, and stay ahead of the competition.


Trusted by global brands like Citibank, L’Oréal, and Volvo, and backed by Updata Partners, we’ve been redefining search intelligence since 2012.


In 2025, Adthena continued its winning streak, earning 8 major search industry awards. Highlights include Best AI Search Software Solution at the US Search Awards, Best Search Software Tool at the European Search Awards, and Best Software Innovation at the Global Search Awards.


What you’ll do at Adthena


As a Business Development Representative, you will contribute to Adthena's continued growth by generating and qualifying a high-quality pipeline for our Account Executive team. Sitting at the top of our sales funnel, you will have the opportunity to make a strong first impression on prospective clients and effectively articulate Adthena's value proposition. You will identify, nurture and qualify new leads to generate well-researched, qualified meetings for our Account Executive team.


You will be a part of a collaborative sales culture dedicated to innovation and the development of its team members while maintaining a fun and rewarding environment.


Responsibilities

  • Maintain consistent outbound activity across calls, emails, and LinkedIn to generate new meetings.
  • Book meetings with qualified personas who are from your assigned TAM.
  • Work closely with the AE team to align on target accounts and maximise meeting quality.
  • Engage in early discovery conversations to identify pain points and qualify interest.
  • Take a consultative approach and propose solutions based on the Adthena Value Proposition, leveraging Adthena case studies and use cases.
  • Meet, if not exceed, monthly targets and document activity within Salesforce.
  • Use tools like Outreach, Orum, and Sales Navigator to plan and scale outreach effectively.
  • Navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director).
  • Conduct thorough research on strategic accounts to identify key business priorities and potential opportunities for engagement.
  • Work closely with the AE team to build a qualified pipeline.
  • Track and report on your KPIs such as outreach volume, meetings booked, and conversion rates.
  • Stay up-to-date with industry trends, competitors, and Google’s recent updates/ developments.
  • Eager to advance within the sales organisation by creating a positive impact both within the role and also in the broader organisation


Required Experience:

  • 3-18 months of sales or professional experience, preferably within a B2B SaaS or Technology environment.
  • Proven experience or aptitude for outbound prospecting, including proficiency with cold calling, personalised email outreach, and other lead generation techniques.
  • Excellent verbal and written communication skills are essential for engaging prospects effectively.
  • A positive attitude and a strong willingness to learn quickly, adapt to feedback, and master new sales methodologies.


Bonus Points If You Have:

  • Prior industry experience working or calling into these verticals: Automotive, Retail, B2B or B2C Technology, Education, Insurance, Financial Services, Legal, etc
  • Experience in strategic, thorough account planning to execute engagement with different company types, roles, etc.
  • Ability to navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director)
  • Experience using sales technologies such as Salesforce, Navigator, and Outreach or equivalents to power your outreach campaigns.


Our Core Values

All Adthenians are expected to align closely with our ‘Core Values’.


What it means...

  • Get Shit Done: We're big on taking action, owning our challenges, and finding solutions.
  • Freedom with Responsibility: We take charge of results to recognition. We know that our hustle not only moves the needle for the company but also sets us up for personal success.
  • Deliver Remarkable Quality: We care about exceeding expectations in the work we do and aim to always do our best work as individuals and as a team.
  • Smart & Always Improving: We strive daily to expand our knowledge and become better at what we do.


Meet your teammates

You’ll work closely with:


Eloise Kuljanic

Global Director, GTM

https://www.linkedin.com/in/eloise-kuljanic/

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