Broker Development Representative
Indexed description
Our Sales and Marketing teams play a critical role in expanding TouchCare’s impact and that’s where you come in.
The Role
We’re looking for a motivated, strategic, and people-oriented Broker Development Representative (SDR/BDR) to join our growing team. In this role, you’ll be at the forefront of TouchCare’s growth — driving top-of-funnel activity, building meaningful broker relationships, and converting leads into high-value opportunities for our sales organization.
This is an ideal opportunity for someone who thrives in a fast-paced environment, enjoys consultative conversations, and wants to make a measurable impact on company growth.
What You’ll Do
Prospecting & Lead Generation
- Identify and engage net-new brokers through cold calling, email, social media, and industry events
- Qualify marketing-qualified leads (MQLs) and convert them into sales-qualified leads (SQLs)
- Conduct initial outreach to assess interest, fit, and opportunity potential
- Uncover broker pain points and determine alignment with TouchCare’s solutions
- Schedule discovery meetings (“demos”) between qualified brokers and Sales Success Consultants (SSCs)
- Collaborate on messaging and meeting preparation to ensure seamless handoffs
- Maintain ongoing engagement with SQLs who are not yet ready to meet
- Re-engage dormant broker relationships and keep TouchCare top of mind
- Capture and share broker feedback and market insights with Sales and Marketing
- Track all outreach, engagement, and activity in the CRM for visibility and alignment
- Partner closely with Sales and Marketing to align outreach strategies and optimize broker engagement
- Share feedback and collaborate on campaigns, events, and outreach initiatives
- Drive qualified pipeline and support company growth by fueling sales with high-quality leads
- Contribute directly to TouchCare’s revenue by generating SQLs that result in $200K+ in new annual revenue
- Track performance against KPIs and continuously identify opportunities to improve conversion rates
- A confident, consultative communicator who can clearly articulate value, overcome objections, and build trust
- A self-starter with 2–5 years of sales or business development experience (B2B preferred)
- Experienced across the full sales funnel — from prospecting and qualification to booking meetings
- Comfortable using CRM systems (Salesforce preferred) and tracking performance metrics
- Skilled at researching accounts, identifying decision-makers, and crafting personalized outreach
- Highly organized with the ability to manage multiple priorities and calendars
- Passionate about helping people, building relationships, and making a real impact
- Motivated by goals and performance metrics, with a track record of meeting or exceeding targets
- Experience in the benefits, HR, or employee healthcare space is a strong plus
- Professional Growth: Gain exposure to diverse accounting functions and portfolio company
- management.
- Collaborative Environment: Work closely with a supportive team that values your contribution.
- Fast-Paced & Rewarding: No two days are the same in our deadline-driven, high-energy office.
Benefits: TouchCare offers a competitive benefits package, including medical, dental, vision, paid time off, parental leave, and other company-sponsored benefits.
Location & Work Environment: This role is based at our Stamford, CT headquarters and is expected to be onsite 5 days per week. Candidates must be able to reliably commute to Stamford, CT for the required onsite schedule.
Equal Opportunity Employer: TouchCare is an Equal Opportunity Employer. We are committed to building a diverse and inclusive workplace and consider all qualified applicants without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other legally protected status.
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