Business Development Representative (BDR)
Indexed description
About Faraday
Faraday is automating the back office for the $600B home services industry (think HVAC, plumbers, electricians). Contractors are buried in essential paperwork - like permits, warranties, and rebates. Our AI agents take on these complex workflows so projects stay on track, contractors get paid faster, and homeowners get a smoother experience.
Backed by top-tier VCs, we're growing our low-ego, high-output team in Chinatown, NYC.
About The Role
As a Business Development Representative (BDR), you'll be the top of our growth engine - identifying, engaging, and qualifying contractors across the home services industry. You'll run high-velocity outbound across email, LinkedIn, and the phone, turn cold interest into qualified meetings, and hand warm, well-researched opportunities to our AE. You'll get in early enough to shape the playbook, sit close to the founder and AE, and have a clear path to grow into an AE seat as you prove the motion.
This role is ideal for someone who thrives on speed, reps, and impact.
What You’ll Do
- Prospect and qualify contractors across home services segments, serving as the first point of contact for prospects evaluating Faraday
- Run high-volume, multi-channel outbound (email, LinkedIn, phone) to build pipeline and consistently hit meeting and qualified-opportunity targets
- Tailor outreach to each contractor's business - articulate how Faraday's AI agents keep projects on track, get them paid faster, and take paperwork off their plate
- Book qualified meetings and hand off warm, well-researched opportunities to the AE with the context they need to close
- Conduct discovery to qualify fit, pain, and timing
- Test and iterate fast: help refine sequences, messaging, and target lists, and share what's landing so we double down on what works
- Keep a clean CRM with disciplined follow-up so no lead gets burned
- Share what you're hearing from the market to help sharpen the pitch and our go-to-market
What You’ll Bring
- 1-3 years in an SDR, BDR, or outbound sales role - ideally at a high-growth startup - or a strong record of hustle and results from another path
- A track record of hitting or exceeding outbound meeting targets, with meetings that actually convert downstream
- Confidence on the phone and in writing: you can articulate value clearly whether it's a 30-second cold call or a personalized cold email that gets a reply
- Comfort with high volume - you can run 50+ touches a day without sacrificing quality
- Resilience and self-direction - you keep momentum without someone managing your day
- CRM discipline: clean data, updated stages, notes your AE can actually use
- Bonus: experience selling or prospecting into home services, construction, trades, or other operationally-driven SMBs
- Bonus: experience selling AI or SaaS, or early-stage startup experience
Who You Are
- Competitive with yourself. You track your numbers, know your conversion rates, and are always looking for the next lever to pull.
- Relentless, not robotic. You're persistent in outreach but think about the person on the other end and why they'd care. You treat a "no" as a signal about messaging, timing, or targeting.
- Prepared. You've looked at the prospect's business and can speak to their specific pain before you pick up the phone.
- Hungry to grow. This is an early seat with a clear path to AE and a front-row view of how a company is built.
Benefits
- Comprehensive medical, dental, and vision insurance
- Meaningful equity in a capital-efficient, high-growth business
- Direct access to the founder and AE, and real influence over how we go to market
- A clear path to Account Executive as you prove the motion
Compensation: The expected on target earnings for this role is $90,000-$100,000 with final compensation based on experience, skills, and qualifications determined during the interview process. Faraday's total compensation package includes base salary, bonus, equity, and a comprehensive suite of benefits and perks.
Faraday provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
Compensation Range: $90K - $100K
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