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Brilliantin Recruitment Linkedin · Posted 6d ago

Sales Development Representative £30k - (£42k OTE)

United Kingdom

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Indexed description

Sales Development Representative (SDR) x2

B2B Services

📍 Newbury office

💷 £28,000–£32,000 + Commission

📈 Reporting to: Sales Manager / Head of Sales


The opportunity:

This role sits right at the front end of business growth. It’s a true SDR position. Not closing. Not hard selling. Not a call-centre environment. The target is SQL's x15 per month, equating to £75k (£300k target). This is a competitive area with major products and services offering better alternatives. This is the first month after the training start process, and it requires high intensity.


Your focus is simple:

Create a quality pipeline by starting smart, relevant conversations with UK businesses.

If you enjoy research, commercial conversations, and being measured on outcomes (not noise or dial counts), this is a strong next step.


What the role is really about:

You’ll be responsible for identifying and engaging organisations that could benefit from a service-led, cost-focused B2B solution.


That means:

  • Speaking with decision-makers
  • Understanding how businesses currently operate and buy services
  • Identifying genuine opportunities (not forcing them)
  • Handing over well-qualified meetings to the sales team


You’ll be the first impression of the business, so professionalism, curiosity, and credibility matter.


Key responsibilities:

  • Outbound prospecting via phone, email, and LinkedIn
  • Researching target companies and senior stakeholders
  • Running discovery-led conversations, not scripted pitches
  • Qualifying opportunities against clear criteria
  • Booking high-quality meetings for Account Managers and Sales Directors
  • Keeping CRM data accurate and up to date
  • Working closely with sales and leadership to refine messaging and targeting


What we’re looking for:

This is about mindset and attitude, not buzzwords.


You’ll likely bring:

  • Experience in an SDR, BDR, telesales, or outbound sales role
  • Confidence speaking with business owners and senior decision-makers
  • Clear, professional, human communication skills
  • Resilience and consistency; you don’t disappear after a “no”
  • Curiosity and the ability to learn quickly and speak credibly about a service-led solution


Industry experience is helpful, but not essential. Strong sales fundamentals matter more.


What success looks like:

  • Consistent, high-quality pipeline generation
  • Strong show-up rates for booked meetings
  • Positive feedback from prospects and internal sales teams
  • Clear progression into Senior SDR, Account Management, or Sales roles


Why join?

  • Clear sales structure and realistic targets
  • Supportive, commercially minded leadership
  • A service that delivers real value to customers
  • Room to grow with the business, not just hit dials and stall
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