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The Hackett Group Inc. Linkedin · Posted 6d ago

Business Development Specialist (Oracle Practice)

India

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About the Company:

We are seeking a highly motivated and results-oriented Business Development Associate/Specialist (BDA) to support our Oracle Practice sales and marketing initiatives. This role will work closely with the Onshore Business Development Manager, Oracle Practice Leadership Team, and Sales Organization to drive pipeline generation, webinar engagement, and meeting creation activities.


The ideal candidate will possess strong business communication skills, a hunter mentality, and the ability to effectively position Oracle-related consulting and managed services offerings to prospective and existing clients. This role is focused on generating qualified sales opportunities through structured outreach, strategic prospecting, webinar promotion, and partner channel engagement.


About the Role: This role is required to work in the US Eastern Standard Time (EST) timezone to effectively collaborate with the Onshore DS Team, Oracle Practice Leadership.


Responsibilities:

  • Pipeline and Meeting Generation
  • Execute targeted outbound prospecting campaigns to generate qualified sales meetings.
  • Identify, engage, and nurture prospective clients across target industries.
  • Conduct research to uncover potential opportunities within existing and new accounts.
  • Support pipeline development by identifying client needs and qualifying opportunities.
  • Webinar and Marketing Campaign Support
  • Promote Oracle-focused webinars and marketing initiatives.
  • Drive webinar registrations and attendance through coordinated outreach efforts.
  • Assist in follow-up activities related to webinars and marketing events.
  • Ensure outreach efforts are structured and coordinated to avoid audience fatigue and duplicate communications.
  • Prospecting Activities
  • Execute outbound email campaigns.
  • Conduct LinkedIn-based prospecting and engagement.
  • Perform event and webinar follow-up activities.
  • Support partner channel prospecting initiatives.
  • Conduct cold-calling activities, particularly in support of partner channel engagement and opportunity identification.
  • Communication and Coordination
  • Draft professional outreach emails and communications targeted at executive and business audiences.
  • Maintain accurate records of prospect interactions and communicate updates, notes, and opportunity insights to the onshore sales team.
  • Collaborate closely with the Onshore BDA Manager and Sales Teams to ensure seamless information flow and follow-up.
  • Market and Industry Awareness
  • Develop knowledge of Oracle solutions and client challenges across key target industries, including:
  • Hospitality & Gaming
  • Industrial Manufacturing
  • Consumer Products
  • Communications, Media & Entertainment
  • Professional Services (including Engineering & Construction)
  • Retail
  • Life Sciences


Collaboration & Coordination

  • Align closely with onshore practice leaders, pre-sales teams, and alliance partners.
  • Act as a liaison between offshore and onshore stakeholders.


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