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Microbrand Linkedin · Posted 11d ago

Creator Growth & Partnerships Representative

Cleveland

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About Microbrand

Microbrand partners with major influencers — 1M+ followers, high-growth, massive engagement — to

build multimillion-dollar consumer brands. The creator brings their name, audience, and credibility; we

handle everything else: product development, manufacturing, fulfillment, store operations, and paid

advertising.


WHAT YOU'LL DO

• Research and qualify creators — deep-dive into Instagram, TikTok, and YouTube to build a

high-quality pipeline of potential partners; evaluate audience size, engagement rate, content

category, brand fit, and content quality

• Analyze the competitive landscape — research creator-led products already on the market,

identify category gaps, and surface opportunities

• Run outbound outreach — reach creators where they actually respond: email and direct

message first, with follow-up persistence

• Move conversations forward — once contact is established, transition to intro video calls, walk

creators through the Microbrand model, and keep momentum toward a signed agreement

• Coordinate with the sourcing team on product development — research competitor

products, identify differentiation opportunities, and help define what makes each creator's

product stand out before development begins

• Keep the pipeline airtight — track every creator, every stage, every follow-up; nothing

dropped, nothing delayed

• Support active creator relationships — once a creator is signed, stay in touch on product

development milestones, sample updates, and launch timelines

• Support marketing and launch coordination — keep sourcing, marketing, and the creator

aligned on launch milestones so nothing stalls between signed agreement and first sale


WHO WE'RE LOOKING FOR

• A natural researcher — you can find creators others miss and know what makes an audience

worth building a brand around

• Strong written communication — clear, persuasive, and concise

• Natural relationship builder

• Organized and self-directed — you run your own pipeline and follow up relentlessly

• Driven and not rattled by no-replies — persistence is the job

• Coachable — we'll train you on the model, the categories, and the pitch


Why This Role

You'll work directly with some of the biggest influencers on the internet and learn the entire playbook

for turning an audience into a multimillion-dollar brand — sourcing, branding, e-commerce, andmarketing — from the inside, alongside the founding team. Every deal you close becomes a brand you helped build from zero.

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