Area Sales Manager

Area Sales Manager – North East UK - £50,000

Industrial Automation | OEMs | System Integrators

We’re supporting a leading manufacturer in the automation & electrical components space as they look to strengthen their UK sales team with an Area Sales Manager for the North East.

If you’re a driven external sales professional who thrives on building relationships, developing new business, and owning a territory — this one’s for you.

What you’ll be doing

• Managing and growing sales across the North East region
• Visiting and supporting OEMs, system integrators, panel builders, distributors and end‑users
• Developing new business opportunities while expanding existing accounts
• Working closely with internal sales, technical teams and the Head of Sales to deliver strategy
• Using CRM to track activity, pipeline and customer engagement
• Representing the business at exhibitions, customer meetings and industry events
• Contributing ideas, feedback and insight to support ongoing growth

What you’ll bring

• 3+ years in an external sales role
• Strong new business development experience
• Background selling into automation, electrical, industrial or related technical markets
• Confident relationship‑builder with excellent communication skills
• Organised, self‑motivated and able to manage your own territory
• Comfortable working under pressure and adapting to change
• This is a great opportunity to join a respected, growing business with a strong product range and a supportive team culture

WCID - 7780