INNOVACION YLIQUIDEZ EFECTIVA
Linkedin · Posted 18d ago
Business Development Manager (Fintech/Payment/Finance)
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Indexed description
Responsibilities:
- Develop and establish long-term cooperation with top local apps in Mexico, focusing on high-quality user acquisition partnerships
- Expand and manage diversified traffic channels, including affiliate, loan aggregators, SMS marketing and telemarketing channels
- Independently take full charge of business negotiation, cooperation terms, pricing, contract signing and campaign launch
- Monitor channel data, including traffic volume, conversion rate, CPA, ROI and other key indicators, and continuously optimize user acquisition performance
- Track local market trends, competitor strategies and new traffic opportunities in Mexico’s fintech industry
Requirements:
- Strong understanding of Mexico’s internet ecosystem and traffic market
- 5+ years working experience in traffic acquisition, BD, partnership or growth role, preferably in the fintech industry
- Existing resources or strong ability to reach top local apps in Mexico
- Familiar with performance-based cooperation models such as CPI, CPL, etc.
- Strong negotiation, communication and execution skills; self-driven and result-oriented
- Fluent in Spanish and English; Mandarin is a plus
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