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INNOVACION YLIQUIDEZ EFECTIVA Linkedin · Posted 18d ago

Business Development Manager (Fintech/Payment/Finance)

Mexico City

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Indexed description

Responsibilities:

  • Develop and establish long-term cooperation with top local apps in Mexico, focusing on high-quality user acquisition partnerships
  • Expand and manage diversified traffic channels, including affiliate, loan aggregators, SMS marketing and telemarketing channels
  • Independently take full charge of business negotiation, cooperation terms, pricing, contract signing and campaign launch
  • Monitor channel data, including traffic volume, conversion rate, CPA, ROI and other key indicators, and continuously optimize user acquisition performance
  • Track local market trends, competitor strategies and new traffic opportunities in Mexico’s fintech industry


Requirements:

  • Strong understanding of Mexico’s internet ecosystem and traffic market
  • 5+ years working experience in traffic acquisition, BD, partnership or growth role, preferably in the fintech industry
  • Existing resources or strong ability to reach top local apps in Mexico
  • Familiar with performance-based cooperation models such as CPI, CPL, etc.
  • Strong negotiation, communication and execution skills; self-driven and result-oriented
  • Fluent in Spanish and English; Mandarin is a plus

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