National Business Development Manager - Independent Trade

Beforeyouspeak Coffee is Australia's leading functional coffee brand - built on performance, purpose, and relentless product quality. With over 2,500 stockists nationally and sold in over 90 countries, plus a growing presence in major retail, the next chapter of BYS growth lies in deepening our reach within the independent channel across health, fitness, grocery, and beyond.

This role exists to build and convert that pipeline in the independent trade: gyms and fitness operators, independent grocery, and independent P&C/convenience. It is a new business focused role, with an element of existing account management.

• Build and manage a structured new-business pipeline across Independent gyms and fitness operators, Independent Grocery and Health Food retail, and Independent P&C/Convenience.
• Own the funnel end to end in HubSpot and report on it as a leading indicator of growth, alongside standard sales results.
• Prospect and qualify new accounts, deliver product presentations and demos, and negotiate ranging and trading terms to close.
• Build the commercial case for categories or accounts using brand growth trends, comparable retailer case studies and category insight.
• Represent BYS in person at trade shows, pitch meetings and account visits, with travel as required including interstate.
• Continue to manage and grow an independent channel customer base across existing accounts.
• Feed market intelligence and account learnings back into the wider commercial team's category insight and sell-in materials.

• An experienced business development hunter, ideally from FMCG, beverage, food, health or wellness distribution - comfortable owning a target rather than being handed warm accounts.
• Familiar with the independent trade and distributor landscape across grocery/convenience and health & fitness channels.
• A confident storyteller who is able to build and present a compelling commercial case.
• Autonomous and senior enough to back yourself in a market where trust and relationships are built one conversation at a time - this is not an entry-level territory role.
• Not scared off by ambitious targets, hungry for growth - balanced with a humble, learning mindset.
• Based in or willing to be based in Sydney/NSW, to complement the existing Victoria and Queensland footprint of the team.
• Full driver's license and willingness to travel, including interstate.

• Competitive salary plus commission, structured around experience and the scale of the target.
• Tools of trade.
• Autonomy to build and own a national new-business pipeline inside a business already trading with the country's largest retailers and specialty retailers, and sold in 90+ countries.
• A seat alongside a highly skilled, driven team, led by global entrepreneurs and a leadership group with decades of global FMCG/CPG experience - a genuine learning ground, with real coaching and development behind it.
• A direct seat at the table on how the independent channel strategy is built and reported.