Sales Manager

• Develop and implement the sales strategy for the Egyptian market.
• Establish and manage relationships with key customers, distributors, wholesalers, retailers, and foodservice operators.
• Identify new business opportunities in the retail, HoReCa, foodservice, private-label, and industrial customer segments.
• Build a strong customer portfolio.
• Negotiate commercial agreements, annual contracts, pricing, payment terms, and promotional activities.
• Develop partnerships with leading supermarket chains, distributors, importers, restaurant groups, and catering companies.
• Prepare annual sales budgets, forecasts, and business development plans.
• Monitor sales performance, margins, market trends, competitor activities, and customer requirements.
• Ensure achievement of sales volume, revenue, profitability, and collection targets.
• Work closely with production, supply chain, finance, quality, and marketing departments.
• Support product development and product adaptation based on local customer and market requirements.
• Recruit, manage, coach, and develop the local sales team.
• Establish effective sales reporting, customer follow-up, and performance management systems.
• Represent the company at customer meetings, trade fairs, exhibitions, and industry events.
• Provide regular reports and market insights to senior management.

Required Qualifications and Experie

• nceBachelor’s degree in Business Administration, Sales, Marketing, Economics, or a related fie
• ld.Strong professional background in the FMCG industry, preferably within food manufacturing, bakery products, packaged foods, snacks, frozen foods, or related categori
• es.Minimum 15 years of overall sales experien
• ce.Minimum 5 years of managerial experience in a Sales Manager, National Sales Manager, Commercial Manager, or similar leadership positi
• on.Proven experience in developing and managing sales tea
• ms.Demonstrated success in building sales channels and increasing market sha
• re.Strong knowledge of the Egyptian FMCG, retail, wholesale, distribution, and foodservice marke
• ts.An established and active professional network amo
• ng:National and regional supermarket cha
• insFMCG distributors and wholesal
• ersHoReCa and foodservice compan
• iesRestaurant and catering gro
• upsPrivate-label custom
• ersIndustrial food manufactur
• ersProven experience in key account management and commercial negotiatio
• ns.Experience in launching a new product, brand, factory, or business operation would be a significant advanta
• ge.Strong understanding of pricing, margins, trade terms, credit management, and sales forecasti
• ng.Excellent command of English and Arabic, both written and spok
• en.Proficiency in Microsoft Office and sales reporting or CRM syste

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