Business Manager / Brand Head

Turbhe New Office

Full-Time

INR 800000 - 1200000 (Annual)

Position: Brand Head – SMC Pneumatics

Qualification: Mechanical/Electrical Engineer

Experience: 3–5 Years

Key Result Area (KRA)Key ResponsibilitiesPerformance Indicators (KPIs) Brand & Business Development Develop and execute strategies to grow the SMC Pneumatics business across target industries and regions. Sales growth (%), new business generated, market share increase Principal Relationship Management Build and maintain strong relationships with SMC principal team, ensuring alignment with business objectives and compliance with principal guidelines. Principal satisfaction, review ratings, achievement of principal targets Sales Strategy & Execution Prepare annual sales plans, product-wise targets, pricing strategies, and sales forecasts. Target achievement, forecast accuracy, revenue growth Team Leadership & Development Lead, mentor, and motivate the sales and application team to achieve business objectives. Team productivity, target achievement, employee retention, training completion Customer Acquisition & Retention Identify new customers, strengthen existing customer relationships, and increase customer satisfaction. New customer additions, repeat business, customer satisfaction Channel Partner Management Develop and support distributors, dealers, and channel partners for market expansion. Channel sales growth, active partner development Technical & Application Support Provide technical guidance on pneumatic products and support key customer applications. Successful project closures, customer feedback, technical issue resolution time Market Intelligence Monitor market trends, competitor activities, pricing, and emerging opportunities. Market reports submitted, competitive wins, new opportunities identified Product Promotion & Marketing Coordinate product launches, technical seminars, exhibitions, and promotional activities. Number of promotional activities, lead generation, campaign effectiveness Profitability Management Ensure profitable business growth through pricing discipline and cost optimization. Gross margin, profitability, budget adherence Reporting & Business Reviews Prepare MIS reports, sales forecasts, business reviews, and action plans for management and principal. Timely reports, review effectiveness, action plan closure

Expected Competencies

• Strong knowledge of pneumatic automation products and industrial applications.
• Excellent business development and negotiation skills.
• Ability to lead and develop high-performing teams.
• Strong relationship management with principals, distributors, and key customers.
• Strategic planning and analytical skills.
• Effective communication and presentation skills.
• Customer-focused and result-oriented approach.

• Achieve or exceed annual sales and profitability targets.
• Increase market penetration in assigned territories.
• Improve customer acquisition and retention.
• Maintain strong principal relationship and compliance.
• Develop a motivated, high-performing team.
• Successfully launch and promote new SMC products.
• Deliver accurate business forecasting and timely management reporting.

Excel Skills -Basic Leadership Skills Negotiation Skills Communication Skills

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