Channel Business Development Manager

Key Responsibilities

1.Local Channel Development & Maintenance

• Expand Aquatic products, meat, fruits and vegetables, and other major agricultural products sales channels across Africa including wholesale markets, retail chain supermarkets, and foodservice/ HoReCa buyers.
• Develop localized sales strategies for import and export aquatic products, meat, fruits and vegetables, and other major agricultural products, achieving channel deployment and sales targets.
• Establish and maintain long-term strategic partnerships with core local distributors, conducting regular visits to strengthen business relationships.

2.Client Acquisition & Business Negotiation

• Proactively identify and develop potential B2B clients (wholesalers, retailers, catering groups, corporate cafeterias, etc.), independently managing the full sales cycle from prospecting and quoting to negotiation and contract signing.
• Track order fulfillment, coordinate payment collections, and ensure high levels of client satisfaction.
• Collect client feedback on product quality, packaging, pricing, and other factors, communicating insights to the domestic supply chain team for continuous improvement.

3. Market Intelligence & Analysis

• Continuously monitor changes in Africa's import policies, quarantine standards, currency fluctuations, and competitor activities.
• Regularly produce market analysis reports to support domestic procurement and pricing strategy decisions.

4.Supply Chain Coordination

• Collaborate with the domestic supply chain team to ensure seamless integration of origin direct sourcing, cold-chain transportation, and customs clearance.

Qualifications

• Experience & Resources
• Associate degree or above, preferably in Marketing, International Trade, Agricultural Economics, or related fields.
• 3+ years of local channel sales or client development experience in Africa.
• Core requirement: Established local sales channel resources (wholesale markets, supermarket chains, foodservice procurement, etc.), with solid understanding of the local ecosystem.

2.Language & Communication

• Proficient in English as a working language, capable of fluent business negotiations and presentations.
• Familiar with African's business culture and possessing strong cross-cultural communication and negotiation abilities.
• Professional Skills
• Basic understanding of international trade processes (inquiry, order fulfillment, payment collection, etc.) and working knowledge of imported fruit customs clearance and inspection/quarantine procedures.
• Data analysis capability to identify market opportunities through sales metrics.

4.Core Competencies

• Self-motivated and results-oriented, capable of working independently and achieving targets.
• Willing and able to travel frequently within Africa.
• Valid local driver's license and personal vehicle preferred (facilitates market visits).