B2B Sales Specialist – Befit Sports Solutions

About Befit Sports Solutions:

Befit Sports Solutions, part of Al Khayyat Investments (AKI), is a leading provider of premium fitness, sports, and wellness solutions across the Middle East. The company delivers end-to-end solutions including commercial fitness equipment, sports flooring, outdoor fitness, and recreational infrastructure for developers, hospitality groups, government entities, schools, and corporate clients. Befit partners with globally recognized brands to create innovative and high-quality fitness and sports environments.

Job Purpose:

Befit Sports Solutions is looking for a motivated and results-oriented B2B Sales Specialist to support business growth in the Egypt market. The role will focus on generating new business opportunities, managing client relationships, and selling Befit's fitness and sports solutions to commercial clients including fitness clubs, hotels, developers, corporates, schools, and institutions.

The ideal candidate should have strong communication skills, a proactive sales approach, and experience in B2B sales, client acquisition, and solution selling.

Key Responsibilities:

Sales & Business Development:

• Identify and generate new B2B sales opportunities through market research, networking, referrals, and lead generation.
• Contact potential clients and introduce Befit's fitness and sports solutions.
• Develop and maintain a healthy sales pipeline.
• Conduct client meetings, presentations, and product demonstrations.
• Achieve assigned sales targets and revenue objectives.

Client Relationship Management:

• Build and maintain strong relationships with new and existing customers.
• Understand customer requirements and recommend suitable solutions.
• Follow up with clients throughout the sales process.
• Ensure a positive customer experience and long-term relationship development.

Sales Process Management:

• Handle the sales cycle from lead generation to closing.
• Prepare quotations, proposals, and commercial offers.
• Coordinate with internal teams to ensure accurate solutions are provided.
• Negotiate pricing and commercial terms within company guidelines.
• Follow up on opportunities to maximize conversion.

Market Development:

• Identify potential business opportunities within:
• Fitness clubs & gyms
• Hotels & hospitality
• Real estate developers
• Schools & universities
• Corporate wellness programs
• Sports clubs
• Healthcare facilities
• Monitor competitor activities and market trends.

Reporting:

• Maintain accurate records of sales activities and customer interactions.
• Update CRM and sales pipeline regularly.
• Provide weekly sales activity and progress reports.

Products & Solutions:

• Commercial Fitness Equipment
• Gym Solutions
• Outdoor Fitness Equipment
• Sports Flooring
• Recreation Solutions
• Sports Infrastructure Products
• Wellness Solutions

Target Clients:

• Fitness Centers & Gyms
• Hotels & Resorts
• Real Estate Developers
• Schools & Universities
• Corporate Companies
• Sports Clubs
• Healthcare Facilities
• Government & Semi-Government Entities

Qualifications & Experience:

• Bachelor's degree in Business Administration, Marketing, or related field preferred.
• Minimum 3–5 years of B2B sales experience.
• Experience in selling solutions, equipment, or project-based products is preferred.
• Experience in fitness, sports, construction, hospitality, or related industries is an advantage.
• Strong understanding of the Egyptian market and business environment.