Business Development Associate
Indexed description
We are entering a significant growth phase, backed by strong demand, established government panel access, and a high-performing leadership team. This role offers the opportunity to shape how that growth is generated - by building a high-quality pipeline in one of the most stable and valuable segments of B2B sales.
You will be mentored by the CEO, gaining first-hand experience in building relationships with government agencies and turning market insight into real opportunities.
About The Role
This is a research-led, strategic business development role, not a high-volume outbound position. Success comes from understanding government buyers, identifying signals, and engaging in a targeted, thoughtful way.
Key Responsibilities
Pipeline generation (primary focus)
- Build and maintain a target list of 50–100 government agencies across QLD, NSW, SA and ACT
- Identify buying triggers: budget cycles, procurement activity, leadership changes, policy shifts
- Execute targeted outreach via LinkedIn, email and phone
- Work closely with the Microsoft co-sell ecosystem and partner channels
- Monitor and act on panel and procurement opportunities
- Qualify leads and book well-prepared discovery meetings for the Sales Lead
- Maintain accurate CRM data and pipeline visibility
- Track opportunities and support weekly reporting
- Develop detailed account briefings for priority agencies
- Prepare meeting briefs and follow-ups
- Coordinate proposal inputs and documentation
- Support responses to government submissions and panel processes
- Monitor procurement activity, policy changes and competitor positioning
- Track Microsoft partner ecosystem opportunities
- Provide insights that inform strategy and positioning
- 2-4 years’ experience in B2B business development, sales operations, or research-led prospecting
- Strong written communication skills
- A structured, research-driven approach to engagement
- Experience using CRM systems and sales tools
- Comfort working across long, complex sales cycles
- Exposure to government or regulated industries
- Familiarity with Microsoft partner ecosystem
- Understanding of public sector procurement processes
- Experience with tools such as LinkedIn Sales Navigator, ZoomInfo, or Apollo
- First 90 days: territory mapped, pipeline active, 6-10 qualified meetings delivered
- Established as the core driver of top-of-funnel growth
- Direct access to the CEO and senior leadership
- Opportunity to build and shape the sales engine from the ground up
- Exposure to government and Microsoft ecosystems
- Clear progression path into a senior role
- Experience across both services and emerging product/IP
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