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Cawston Press | B Corp™ Linkedin · Posted 3d ago

National Business Development Manager

United Kingdom

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Indexed description

Are you passionate about drinks, hospitality and building relationships that drive growth?

Do you enjoy being out with customers, opening new doors and turning opportunities into successful partnerships?


Signature Career Management are partnering with an ambitious, values-led drinks business that is experiencing an exciting period of growth across the On Trade channel.


With the No & Low category continuing to transform the drinks landscape, this is a fantastic opportunity for a commercially driven National Business Development Manager to play a key role in growing distribution, winning new customers and helping hospitality businesses discover exciting alternatives for their menus.


This is a role for someone who enjoys the freedom and ownership of a field-based position. You’ll be responsible for building your own pipeline of opportunities across national and multi-site hospitality customers, developing relationships with key decision makers and converting new business opportunities into long-term partnerships.


You won’t be managing a traditional territory — you’ll have a national remit, giving you the opportunity to identify where the biggest opportunities exist, create your own customer plans and make a visible impact within a growing category.

Key responsibilities:

  • Identify, develop and convert new business opportunities across national and multi-site On Trade customers including bars, restaurants, hotels, hospitality groups and wider operators
  • Build strong relationships with customers, understanding their needs and identifying opportunities to grow listings and distribution
  • Manage your own sales pipeline, prioritising opportunities and maintaining momentum from first conversation through to conversion
  • Use insight, category knowledge and customer understanding to create compelling conversations and recommendations
  • Work closely with internal teams to support customer plans, activations and new opportunities
  • Represent the business confidently within the hospitality sector, building awareness and advocacy amongst customers


You’ll need to be commercially driven, self-motivated and comfortable creating opportunities from scratch. This is a role for someone who enjoys being out in the market, building relationships and having the autonomy to manage their own success.

The ideal candidate:

  • Previous experience within the On Trade channel, with a strong understanding of hospitality customers and how to build successful relationships
  • Proven experience generating new business, winning listings and converting opportunities into sales growth
  • Confident communicator with the ability to influence customers and build relationships at all levels
  • Organised and self-disciplined, with the ability to manage your own diary, pipeline and priorities effectively
  • Commercially curious, able to identify opportunities and understand what matters to customers
  • Resilient, proactive and comfortable working independently in a field-based role
  • Experience within FMCG, drinks, No & Low, beer, BWS or a growing business environment would be advantageous


This is an exciting opportunity to join a business with real momentum, where you’ll have the autonomy to make the role your own, represent a fantastic drinks portfolio and help drive growth within one of the most exciting areas of hospitality.


If you’re looking for a role where you can build relationships, win new business and make a genuine impact, we’d love to hear from you.


To apply directly, please send a copy of your CV to [email protected] or alternatively, click 'Apply'.

Whilst we will always endeavour to respond to you, due to the high levels of applications we receive, this isn’t always possible. If you are not contacted within 3 working days, unfortunately, you haven't been shortlisted for this role.

Please note Signature Career Management is acting as an employment agency.

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