Marketing & Lead Generation Specialist

Atdestinationone Consulting, we are re-imaginingthe world of strategic recruitment, executive search and HR services. Our innovative model destinationoneRAASS™(Recruitment-As-A-Subscription-Service) provides organizations acrossimpact sectors.

We’re a fast-growing North American company disrupting the recruitment industry, and we’re looking for a creative, data-driven marketer to help us scale. In this role, you’ll own digital campaigns, generate qualified leads, manage our Zoho CRM, and create compelling content that drives real results. If you’re ambitious, results-oriented, and want global exposure across impact sectors — this is your chance to shine.

We’re looking for aMarketing & Lead Generation Specialistto power our growth. This role is perfect for a results-driven marketer who thrives in fast-paced environments and wants clear KPIs, career growth, and exposure to the North American market.

What You’ll Do

• Plan & execute digital marketing campaigns (web, email, social, organic and paid media).
  
• OwnZoho CRM: manage data quality, dashboards, campaign integrations, and user adoption.
  
• Partner with Business Development to align CRM workflows with go-to-market strategies.
  
• Create, publish, and manage content (written, visual, and video) with accuracy and consistency.
  
• Design marketing assets (graphics, email templates, social visuals) using Adobe Creative Suite.
  
• Lead SEO/SEM strategy — keyword planning, optimization, and performance tracking.
  
• Track, analyze, and report on campaign performance with actionable insights.
  
• Draft and manage RFP/RFQ/proposal content with leadership and subject matter experts.
  

Requirements

• Experience inlead generation, digital marketing, and CRM management(Zoho a plus).
  
• Skilled in creating compelling content (written, visual, video).
  
• Strong communicator, highly organized, proactive problem solver.
  
• Analytical mindset with experience in campaign metrics, SEO/SEM, and data-driven optimization.
  
• B2B & B2C marketing experience preferred.
  

Your KPIs

• Leads:50–75+ qualified leads/week.
  
• CRM:95%+ data accuracy.
  
• Campaigns:15–20% open rates, 3–5% CTR.
  
• Conversions:10–15% increase in lead-to-opportunity conversion.
  
• Content:5–7 quality content pieces/week.
  
• Reports:100% on-time dashboards & reporting.
  

Benefits

Compensation& Incentive Structure

• BaseSalary: ZAR 15,000/month(or depending on experience).
  
• Performance Bonus: Up to 20% of base salary per quarter, tied to KPIachievement.
  

Why Join Us?

• Work with a North Americancompany disrupting recruitmentin government, healthcare, non profits, education, cleantech and other secotrs.
  
• Remote role with a collaborative, global team.
  
• Transparent KPIs, fair pay, and real growth opportunities.
  

To learn more about us and stay updated on opportunities, follow destinationone Consulting onLinkedIn.
Thank you for considering destinationone Consulting—we’re excited to support you in your career journey.

Originally posted on Himalayas