Director, Global Performance Marketing

Airwallex Director, Global Performance Marketing Reposted 7 Hours AgoSaved Hybrid San Francisco, CA, USA 190K-280K Hourly Expert/Leader 190K-280K Hourly Expert/LeaderArtificial Intelligence • Fintech • Payments • Business Intelligence • Financial Services • Generative AILead global performance marketing strategy and execution across paid search, social, display, and programmatic. Own budgeting, forecasting, testing frameworks, attribution, and KPI ownership (CAC, LTV:CAC, pipeline). Partner cross-functionally with Brand, RevOps, Analytics, and Product to scale acquisition, implement advanced integrations (GA4, CRM, offline conversions), adopt AI automation, and build a high-performing global team.Top Skills: Ai-Driven Creative And Media Automation ToolsCrm IntegrationsGa4Google AdsLinkedin AdsLookerMarketing AutomationMarketoMeta (Facebook) AdsOffline Conversion ImportsProgrammatic Advertising PlatformsSalesforceTableauValue-Based BiddingYoutube