Senior Data Analyst

Location: London (2 days onsite)
Contract Length: 3 months
IR35 Status: Outside IR35
Rate: £400 per day
Start Date: ASAP (max 2 weeks' notice)

Overview

We're looking for a highly proactive Senior Data Analyst with strong experience in marketing technology and performance analytics. This role requires someone who can uncover insights, drive initiatives, and influence stakeholders through data-led recommendations.

Key Responsibilities

• Proactively identify opportunities and demonstrate value to stakeholders through actionable insights
• Influence and challenge stakeholders with data-driven recommendations
• Perform customer segmentation and deep customer behaviour analysis
• Analyse product interactions and customer journeys to optimise performance
• Deliver insight-led recommendations across:
  • Customer add-on history
  • Retention strategies and test-and-learn approaches
  • Identification of the most profitable customer segments
• Monitor and analyse churn and marketing performance metrics
• Explore and leverage untapped data sources, including:
  • Handset data
  • Customer service data
• Assess emerging products and advise on strategic direction

Skills & Experience

• Proven experience as a Senior Data Analyst within marketing or customer-focused environments
• Strong background in customer segmentation, loyalty, and marketing analytics
• Experience translating data into clear commercial insight and strategy
• Proficiency in:
  • SQL
  • Python and/or R
  • Power BI

Industry Experience

• Experience within telecommunications or fast-paced retail environments is highly desirable

Key Traits

• Proactive, inquisitive, and commercially driven
• Strong stakeholder management and influencing skills
• Ability to turn complex data into clear, actionable insights