Senior Digital Product Analyst (m/f/nb)

As a Senior Product Analyst, you will own the metric framework, experimentation, and analytics engineering for our search and discovery products. You will partner with product, engineering, and analytics teams to turn search outcomes into trusted metrics and modular data models.

Your contribution to success

• Measurement & Metrics: You define and own the metric framework for search and recommendations, covering relevance, conversion, zero-result rate, ranking quality, and revenue contribution. You drive adoption of these metrics in OKRs and weekly reviews.
• Experimentation: You design, run, and interpret A/B and multivariate tests with statistical rigour. You coach the team on hypothesis quality, sample sizing, and how to call a result honestly.
• Tracking & Instrumentation: You own the event taxonomy in GA4 and GTM for search and recommendations. You set and enforce best practices for event design, naming, and validation.
• Analytics Engineering: You build and maintain modular dbt models on BigQuery. You define metrics in the semantic layer so Looker users pull from one source of truth.
• Best Practices: You set the dbt conventions (project structure, testing, documentation, CI) that the wider analytics team adopts over time.
• Sparring Partner: You act as a thinking partner to the search & category PMs and engineering team. You translate raw data into a clear point of view and push back when a chart is about to be read wrong.

Your success factors

• You have at least 5 years in product analytics or analytics engineering, ideally in e-commerce, marketplaces, or B2B platforms.
• You write strong SQL on BigQuery (or comparable) and you are comfortable in Python for analysis, prototyping, and ad-hoc modelling.
• You have hands-on experience building production dbt models including testing, documentation, and CI. You have opinions on project structure.
• You have shipped events through GA4 and GTM and can speak to the tradeoffs of client-side versus server-side tracking.
• You have designed and read experiments end-to-end, including power analysis, sample sizing, segment slicing, and Bayesian or frequentist methods.
• You have worked with a semantic layer (dbt Semantic Layer, LookML, Cube, or similar) and with Looker. You understand why metric governance matters.
• Critical thinking, analytical rigour, empathy, high agency, and proactiveness

Your benefits

We Are a Great Place to Work

Our tolerant and empathic work environment enables you to help shape our company’s future, thereby giving you lots of room for personal development. Our unique company culture was officially recognised by the Great Place to Work institute.

We Improve Your Work-Life Balance

Flexitime and hybrid working arrangements as well as a special leave allowance enable you to organise your workday around your needs. And we care about your children. Our head office in Hirschau operates a child day-care centre that looks after your little ones.

We Communicate at a Peer Level

We are a family-run business. Means friendly interaction is paramount to us. And when it comes to being a trust-based horizontal organisation, around here, we practise what we preach.

We Promote Health

Which is why we offer a variety of services and activities centred around health and fitness. Regular medical checkups are top of the agenda. Moreover, for all those who like to keep fit, there is Conrad Sports Club based at our Hirschau office that provides a range of activities, coaching sessions and even an in-house tennis court. Being healthy isn’t just about exercising, it’s also about a balanced diet. This is why food served in our cafeterias at Hirschau and Wernberg uses local produce and is freshly prepared.

Your Contact Person

Stefan Graf

Team Lead Recruiting & Employer Branding

+49 1755710155