Brand Manager, IPA

Summary

: patients activation execution through disease education programs via HCP and HCS social accounts covering different HCP segmentation, with effective and adaptable engagement approaches.

About The Role

l Measurement: active disease education HCP rate; # of content released by HCP/HCS; keywords share of voice in total Hyperlipidemia

l Role And Responsibility

• HCP engagement strategy and execute engagement plan with efficient approaches by different HCP segmentation
• Disease education programs through HCP engagement forum and events
• Develop disease education programs with HCO/HCS and seek for effective coverage
• Track engagement activity and provide improvement suggestions based on insights

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.

Read our handbook (PDF 30 MB)