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Aestema Group Linkedin · Posted 22d ago

Medical Marketing Manager

Ho Chi Minh City, Hồ Chí Minh, Vietnam

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Indexed description

Key Objectives

  • Drive the product to gain highest performance and achieve best outcomes.
  • Analyze customer needs, current market trends, and potential partnerships from an ROI perspective.
  • Assess current competitor offerings and seek opportunities for differentiation.
  • Analyze product gaps and develop appropriate fulfilment action plans.
  • Appraise new product ideas and strategize appropriate go-to-market plans.

Responsibilities

  • Lead and operate marketing team (where applicable, including direct reports).
  • Drive the execution of all processes in the product lifecycle, including product and market research or survey, competitor analysis, planning, positioning, marketing planning, and product launches.
  • Develop product strategy and define business cases, use cases, indications, market positioning, and differentiated messaging across key segments. Plan and execute activities within the A&P budget, with clear KPI tracking.
  • Analyze market data to develop sales and marketing strategies, identify and fill product gaps and generate new ideas that grow market share.
  • Monitor market and competitor trends and analyze customer feedback data to identify potential opportunities, support the development and promotion of the new products or product lines.
  • Gather and build comprehensive product information/profile and coordinate with sale team and working closely with business partners.
  • Conduct product training (Product knowledge, handling objection and Role play), designed training materials and evaluated sale representatives to improve product knowledge and application skills.
  • Provide custom training to retailers (clinics/hospitals), via seminars and in-person sessions.
  • Provided support for marketing collaterals, advertising materials, marketing campaigns, tradeshows and other activities. Ensure all promotional materials and campaigns comply with legal standards, industry codes, and regulatory requirements
  • Provide monthly update the rolling FC, Including manage the stock levels in the warehouse.
  • To build up and develop relationship with Key Opinion Leaders (KOLs).


Qualifications

  • Results-orientated project leader with experience in developing, implementing and supporting for health and beauty products.
  • Skillful leader in handling multiple tasks from product management to customer service. Having strongly attention to detail, great communication and presentation skills and ability to work well under pressure.
  • Bachelor/Master of Pharmacy or Marketing or related fields.
  • At least 3 years experienced in Product Manager role.
  • Good English.


📩 APPLICATION:

If you are a results-driven professional with a strong passion for aesthetics, healthcare excellence, medical branding, and market expansion, we would love to hear from you.

  • Please submit your CV in English.
  • Only shortlisted candidates will be contacted.

Email: [email protected]

Phone: +84362 093 911 (Zalo, WhatsApp)


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