Sr. Lifecycle Marketing Manager (CRM)

Realtor.com Sr. Lifecycle Marketing Manager (CRM) Reposted YesterdaySaved Hybrid Austin, TX, USA Senior level Senior levelBig Data • Real Estate • SoftwareLead end-to-end lifecycle messaging in Intercom to drive product adoption and retention. Build automated always-on email and in-app campaigns, optimize the activation funnel (Inviting Clients, Creating Searches, Scheduling Tours), run A/B tests, deploy time-sensitive communications, and partner with Product, Engineering, and CRM to align messaging and personalization.Top Skills: BrazeCordialCrm ToolsDatabase ManagementEmailIn-App MessagingIntercomPersonalization StacksPush Notifications