Junior Brand Manager-Macallan

Are you interested in how to achieve real business results through data-driven strategy and purposeful brand building within the world of luxury spirits?

Join us as a Junior Brand Manager and work with an iconic international portfolio, including The Macallan, Brugal, and Highland Park. In this role, you will shape the local strategy of these super-premium brands, moving beyond mass-market tactics to design targeted, culture-driven programs that balance global prestige with local creative collaborations.

The role

• Develop and implement annual business and marketing plans with a long-term vision. You own the "business story" and the strategic roadmap for the portfolio.
• Move beyond traditional ATL/BTL, design and execute programs focused on events, cultural relevance, and high-end collaborations
• Act as the primary point of contact for international Brand Owners. Manage internal stakeholders to ensure seamless execution.
• Analyze financial data, track KPIs, and manage budgets to ensure high-value business impact.
• Lead the local launch of new product innovations and identify growth opportunities through innovative solutions both within and beyond the beverage industry.
• Provide strategic guidance and premium resources to the sales and key account teams to ensure the brands' prestige is maintained at every touchpoint.

Requirements

• University degree (Bachelor’s or higher).
• 4–6 years of experience in brand marketing or trade marketing within the FMCG industry.
• Ability to see the "big picture" and translate data into a compelling long-term strategic vision.
• A proactive, "can-do" attitude with the ability to manage complexity and a desire to drive meaningful change.
• Fluency in English (written and spoken).
• Experience with alcoholic beverages is a significant advantage.

What we offer

• Bonus
• Cafeteria
• Life and personal accident insurance
• Medical insurance (Medicare)
• Employee share program
• Internal training, coaching and mentoring programs
• Employee Assistance Program (life management and psychological counseling support)
• Discounted meals at the on-site cafeteria
• Unlimited product consumption at the workplace

About your new team

We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact.

We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth.

We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don’t have the perfect experience. We have faith in what every person can be.

And although we have so much to be proud of, we always stay humble. We believe the real magic happens – for us and for you – when we OPEN UP."

At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.