Sr. Consumer Insight Analyst

General Motors Sr. Consumer Insight Analyst 11 Hours AgoSaved Hybrid Warren, MI, USA Senior level Senior levelAutomotive • Big Data • Information Technology • Robotics • Software • Transportation • ManufacturingLead development and analysis of a scenario-based market model to inform pricing, marketing, planning, and forecasting. Translate internal and external data into actionable consumer insights, present recommendations to senior leaders, manage supplier partners, drive platform enhancements, and collaborate across functions to integrate customer priorities into vehicle development.Top Skills: CatalystCluster AnalysisConjointCotsElasticity ModelingExcelEzqFactor AnalysisGleanLatent Class AnalysisM-TabMaxdiffMicrosoft WordNvcsPinPowerPointPredictSegmentationTurfVBA