Junior Brand Manager

About The Job

Founded in 2016 by makeup artist and entrepreneur Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global outlook. After earning a degree in business and building a loyal client base as a makeup artist, Aimee identified a gap in the market for products that were both high-performance and easy to use. Sculpted was launched to bridge that gap without ever compromising on results.

At our core is a commitment to empowering our community with multitasking, user-friendly products designed to deliver effortless, radiant results in five minutes or less. We believe beauty is better when everyone’s in on it, creating products that enhance natural features, blend seamlessly, and fit into the real lives of busy modern women. Our philosophy is simple: beauty for every age, at every stage.

In under eight years, Sculpted by Aimee has grown into Ireland’s number one mass cosmetics brand in Boots Ireland*, achieving cult status and competing alongside global beauty leaders. The brand is now stocked in leading retailers including Boots and Selfridges UK, with a strong e-commerce presence serving customers in over 68 countries. Our omni-channel footprint spans more than 500 retail doors across eight markets, alongside four flagship stores in the UK and Ireland.

Our portfolio includes over 140 makeup, skincare and body products, all Leaping Bunny certified and recognised with more than 40 industry awards. Skincare is now our fastest-growing category, driven by a commitment to innovation, advanced formulation, and best-in-class performance. Developed and made in South Korea (the global leader in skincare innovation) our skincare range reflects our dedication to efficacy, quality and continuous improvement.

With over 100 foundation shades and finishes across our complexion range, we are committed to celebrating real skin and championing minimal retouching across our campaigns and social platforms.

• In June 2024 Sculpted by Aimee was ranked the number one mass cosmetics beauty brand in Boots Ireland’s self-selection category.

Due to this exciting growth, Sculpted by Aimee are looking for a full-time Junior Brand Manager to join the growing Marketing Team based in UK or Ireland. This hybrid role will support the Senior Brand Manager in delivering consistent, insight-led brand activity across all channels, ensuring best-in-class execution and strong alignment with the brand’s identity.

Accountabilities Include

Brand Management

• Manage day-to-day brand consistency ensuring all assets and communications align with the Sculpted by Aimee brand identity
• Lead regular brand audits across retail partners and owned channels and implement follow up actions to ensure 360 brand consistency
• Maintain and update brand toolkits, templates, guidelines and brand bible, ensuring correct use across the business and with external partners.

Brand Communications

• Assisting the creation of brand decks, brand pitch presentations, and post campaign reports in line with brand guidelines. In addition to this, support in presenting key brand campaigns to the business alongside any presentations and brand updates.
• Coordinate and distribute brand assets to internal teams and retail partners in a clear and organised manner
• Managing brand queries and creative approval processes
• Monitor and filter external communications, responding to or escalating new requests and opportunities as appropriate.

Brand Insights & Analysis

• Support the collection and compilation of brand health and consumer insight reports
• Lead Sculpted customer and audience research projects, especially for new markets
• Monitor trends, competitor activity and market developments to inform brand storytelling. Using this to create meaningful campaigns alongside the brand team.
• Contribute to the creation of clear monthly insight updates for the wider team

Brand Partnerships

• Support the coordination and management of brand / charity partnerships
• Manage logistics and approval processes for co-branded content and campaigns
• Collaboration with the marketing team to identify new partnership opportunities which are aligned with wider brand objectives.

Community Growth

• Support the rollout of community initiatives that nurture and grow the brand community. Including surveys, feedback, social threads and Whatsapp channels
• Monitor programmes such as Sculpted Society (loyalty) and community first initiatives to ensure positive interaction
• Analyse key engagement metrics, including sentiment, participation and loyalty
• Embed a community-first approach across all campaign activations, ensuring each initiative nurtures and strengthens audience connection
• Support at community events in UK and Ireland to strengthen the connection between brand and community

Campaign and Brand Shoots

• Support the planning and execution of content production across brand campaigns – including shot lists, campaign mood boards and visual direction
• Assist with end-to-end coordination of shoots, liaising with agencies, talent and suppliers
• Support the management of timelines, budgets and production logistics
• Provide on-site support during shoots where required
• Help maintain high standards of brand execution across all content and campaign production
• Assist with post-production processes and final asset delivery to the business

Other

• Support sustainable business practices by minimizing waste, promoting responsible sourcing, and reducing environmental impact.
• Foster a diverse, inclusive, and ethical workplace while contributing to our community initiatives both internally and externally.
• Uphold integrity, transparency, and accountability in all business practices.

Experience Needed

Key Skills

• To be the trusted operational backbone of brand
• To provide essential day-to-day support across all brand activity
• Trusted ownership of the executional, administrative, and coordination work
• SBM shift to strategic thinking & leadership for brand longer term
• SBM driving insight-led brand evolution and bolder creative ideas
• Take ownership of executional, administrative, and coordination tasks with a high level of organisation, communication, and attention to detail
• Support the delivery of insight-led brand evolution and bolder creative ideas
• Strong attention to detail and a proactive, hands-on approach

Qualifications & Experience

• Degree in Marketing, Business, Communications, or a related field (or equivalent experience)
• 1-3 years’ experience in marketing, brand, agency, or a related creative/consumer-facing role
• Strong interest in brand building, beauty, and consumer marketing
• Some exposure to campaign delivery, content production, or project coordination
• Confident using presentation tools (PowerPoint, Keynote, or Google Slides)
• Strong organisational skills with the ability to manage multiple tasks and deadlines
• Comfortable working with guidelines, processes, and cross-functional teams
• Beauty industry experience preferred

Sculpted by Aimee is committed to creating a diverse and inclusive work environment, where all of our employees have equal access to opportunities and everyone’s voices are heard. We respect and value all differences (seen and unseen) and strongly encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability or age.

About Us

Founded in late 2016 by Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global vision. Aimee, who began her journey as a makeup artist after earning a bachelor’s degree in business, spotted a gap in the market for makeup that was both easy to apply and highly effective. Combining her passion for beauty and business acumen, she launched Sculpted by Aimee to create products that simplify beauty routines without compromising results.

At the heart of Sculpted by Aimee is a commitment to empowering beauty enthusiasts with multitasking, user-friendly products that deliver a glowing finish in five minutes or less. Our products are designed to enhance natural beauty, applying effortlessly and blending seamlessly to help our community look and feel their best.

In less than eight years, Sculpted by Aimee has achieved cult status, surpassing established beauty conglomerates to become the number one mass cosmetics brand in Boots Ireland*. We have expanded our presence across key retailers such as Boots and Selfridges UK, and our e-commerce platform now serves customers in 68 countries. Our 360° omni-channel approach includes a robust physical presence in over 500 retailers across eight countries and four flagship stores in the UK and Ireland.

Our product portfolio includes over 140 makeup, skincare, and body products, all proudly certified by Leaping Bunny and recognized with 40+ industry awards. With an extensive range of complexion products offering over 100 foundation shades, Sculpted by Aimee is dedicated to celebrating real skin and promoting minimal retouching in our social media and campaigns.