Principal Program Manager - Growth & Acquisition Media

EchoStar Principal Program Manager - Growth & Acquisition Media Reposted 6 Hours AgoSaved In-Office Englewood, CO, USA 135K-200K Annually Senior level 135K-200K Annually Senior levelAerospace • Cloud • Digital Media • Information Technology • Mobile • News + Entertainment • Generative AILead acquisition marketing strategy for DISH and Sling, orchestrating paid media across OTT, Search, Social, and Affiliate channels to drive net-new profitable subscribers. Build budgets, deploy multi-channel campaigns, optimize media mix with econometric and incrementality testing, apply AI-driven personalization and creative optimization, and partner cross-functionally and with agencies to improve ROMI.Top Skills: Audience ModelingAutomated BiddingBingDcoEconometric Modeling (Mmm)FlashtalkingGoogle SearchImpactIncrementality TestingKochavaMajor DspsMeta