Senior Media Strategist

Bounteous Senior Media Strategist YesterdaySaved Remote United States Senior level Senior levelArtificial Intelligence • Information Technology • Professional Services • Software • Analytics • Generative AI • Big Data AnalyticsLead end-to-end media strategy and planning for B2B financial services and fintech clients, designing omnichannel and ABM-driven media plans that drive account engagement, pipeline progression, and revenue influence. Define channel roles, measurement frameworks, and integration with non-paid levers; analyze performance with analytics tools to generate insights; advise clients and support new business development while partnering with activation teams.Top Skills: Abm PlatformsAdobe AnalyticsCRMCroDspsLooker StudioPaid SearchPaid SocialProgrammaticSeoTableau