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David Kennedy Recruitment Himalayas · Posted 6d ago

Global Head of Product Marketing

USD Full time Remote

Product Marketing Marketing Leadership Go To Market Strategy IGaming Marketing
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Indexed description

David Kennedy Recruitment is working with a leading B2B solution provider who are looking to recruit aGlobal Head of Product Marketing.

Position: Global Head of Product Marketing

Location:Remote (FTE):Romania, Bulgaria, Gibraltar, Malta, Serbia, Latvia
Remote (SLA):Belgium, Ireland, Luxembourg, Netherlands, Denmark, Finland, Sweden, Estonia, Lithuania, Czechia, Hungary, Poland, Slovakia, Slovenia, Croatia, Cyprus, Greece

Employment type: Full-time

About the role.
We are looking for a strategic and forward-thinking Global Head of Product Marketing to lead the positioning, messaging, and go-to-market strategy across a diverse iGaming portfolio, including Slots, Live Casino, and Sportsbook. This is a senior leadership role suited to an expert who combines deep product knowledge, market insight, and commercial acumen to drive global growth and differentiation.

DUTIES AND RESPONSIBILITIES:

  • Define and lead the global product marketing strategy across all iGaming verticals, ensuring alignment with business objectives

  • Partner with Product, Commercial, and Brand teams to develop compelling messaging, positioning, and high-impact GTM campaigns across international markets

  • Act as the subject matter expert across all product lines, with a strong understanding of player behaviour, product mechanics, and underlying technology

  • Lead, mentor, and scale a high-performing global product marketing team

  • Design and implement a structured GTM framework to support new product launches and major updates

  • Leverage product analytics, customer insights, and market data to inform strategy and drive performance

  • Conduct competitive analysis to refine product positioning and support roadmap decisions

  • Ensure strong cross-functional alignment between Product, Marketing, and Operations teams globally.

REQUIREMENTS:

  • Fluent in English (C1), with strong proficiency in both written and spoken communication

  • 10+ years of experience in Product Marketing, including at least 5 years in senior or global leadership roles within the iGaming industry

  • Proven track record of delivering successful marketing strategies across all 3 verticals Slots, Live Casino, and Sportsbook

  • Strong understanding of the full product lifecycle, including acquisition, retention, and monetization strategies

  • Experience launching and scaling products across multiple international markets

  • Data-driven approach with the ability to interpret metrics and optimise performance

  • Excellent communication, storytelling, and stakeholder management skills

  • Demonstrated leadership experience managing distributed, multicultural teams

  • Bachelor’s or Master’s degree in Marketing, Business, or Product Management (MBA preferred).

BENEFITS:

  • Opportunity to shape global product marketing strategy within a leading iGaming environment.

  • High-impact leadership role with exposure to international markets and senior stakeholders.

  • Collaborative, fast-paced environment focused on innovation and growth.

  • And many others!!!

Originally posted on Himalayas

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