Sales Account Manager

Reports to: Sales Director

Revised: 03/17/2025

Job Summary

Execute all sales activities for assigned accounts, including forecasting and achieving sales targets. Assist in implementing sales strategies, conducting analysis, merchandising, and providing retail training and support. Drive sales growth by collaborating with accounts' corporate offices, customer service, marketing, and sales representatives. Support the execution of Coastal sales programs, including discounts, rebates, terms, co-op advertising payments, product returns, and allowances.

Major Responsibilities

• Collaborate with Sales, Marketing, and Category Management to achieve sales goals for assigned accounts.
• Build and maintain productive relationships with account buyers, key account staff, and independent sales reps, and communicate their needs to Coastal.
• Generate and analyze sales reports, highlighting important product or sales trends, account changes, and other pertinent information to share with sales leaders and relevant departments.
• Design and implement displays and planograms, reviewing items annually or as needed. Collaborate with various teams to manage SKU-level details, including changes, launches, and placements.
• Optimize assortment performance by analyzing and adjusting product selections.
• Assist with store openings, resets, and trade shows as needed.
• Handle special requests as needed.
• Periodic travel as needed.

Qualifications

Skills and knowledge required for this position would generally be acquired with a four-year college degree with an emphasis on sales, marketing, merchandising and other related subjects and at least two years of experience in the field of sales or a minimum of five years’ experience in a related field.

The Sales Account Manager should be self-motivated and interact well with others using excellent verbal and written communication skills.

Competencies Needed For This Role

• Strategic Mindset
• Business Insight/Financial Acumen
• Communicates Effectively
• Customer Focus
• Collaborative
• Interpersonal Savvy
• Being Resilient

This description reflects the general details considered necessary to describe the principle functions for the job identified for the purposes of job evaluations. It should not be construed as a detailed description of all work requirements that may be inherent in the job nor shall it be construed as giving exclusive title to every function described.