Account Manager, Toys Hobbies and Kitchenware (TikTok Shop, Malaysia)

Responsibilities

About the team
The team drives, leads and grows the TikTok Shop Toys Hobbies and Kitchenware category, providing both sellers and buyers a seamless shopping experience.

About the role
You will be partnering with brands and sellers to deliver seamless, engaging shopping experiences that make TikTok Shop a trusted destination for daily needs.

Responsibilities:
- As Account Manager to identify growth opportunities across LIVE, short video, affiliate, and campaign channels to drive sustainable GMV & Revenue Growth.
- Develop and execute Joint Business Plans (JBPs) with key accounts, including assortment strategy, campaign planning, content growth, affiliate expansion, and platform investment strategy.
- Analyze shop performance, traffic structure, content efficiency, and customer behavior to provide data-driven recommendations that improve conversion, retention, and overall shop competitiveness.
- Collaborate cross-functionally with internal teams including Campaign, Creator/Affiliate, Marketing, Operations to accelerate merchant growth and execution excellence.
- Guide merchants on operational and ecosystem best practices, including fulfillment performance, service quality, content consistency, and affiliate management to strengthen long-term business scalability on TikTok Shop.

Qualifications

Minimum Qualifications
- Minimum Bachelor's Degree or above with working experience in eCommerce.
- A good team player, fast learner and open to changes
- Strong critical thinking and problem-solving skills with the ability to translate data and insights into actionable business strategies.
- Excellent stakeholder management and communication skills, with experience working across cross-functional teams and external parties.
- Self-driven, commercially minded, and able to thrive in a fast-paced, performance-driven environment.

Preferred Qualifications
- Strong network and proven experience managing brands, principals, or top sellers within the E-Commerce ecosystem.
- Proficient in Microsoft Excel and PowerPoint, with strong capability in data analysis, reporting, and business presentation.