Product Analyst

• Define key metrics and methodologies for Marketing and CRM analytics, align them with overall business goals, and assist in efficient decision-making;

• Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way;

• Work independently and autonomously, collaborating closely across Marketing, Finance, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline;

• Maintain data integrity from various sources, actively challenge and improve existing data flows;

• Contribute to the enhancement of accuracy, reliability, and overall data quality;

• Develop user-friendly Tableau dashboards to monitor primary Marketing and CRM KPIs, both existing and new;

• Recommend innovative ideas for optimizing marketing performance and efficiency;

• Lead automated reporting for timely and accurate information delivery.

• At least 3 years of analytical experience, preferably in B2C marketing analytics;

• Understanding of multi-touch attribution mechanisms;

• Advanced proficiency in SQL;

• Proficiency in Tableau or similar tools;

• Solid statistical knowledge and experience in using statistics to analyze complex data;

• At least an Intermediate level of English;

• Familiarity with GIT and Airflow is a plus;

• Experience with Python libraries is also a plus.

• Capability to work self-sufficiently;

• Attention to detail and strong work ethic;

• Proactive and result-oriented mindset.

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

Originally posted on Himalayas