Territory E-Commerce Manager

Territory eCommerce Manager is responsible to grow country/territory digital business, he/she is a key stakeholder of company’s digital transformation, a.k.a ASUS data driven and customer centric focus.

This position will also co-work with marketing and local team to create effective marketing campaigns that generates sales result that meet KPI targets. He/she will also align with Territory Marketing Manager to successfully integrate eCommerce in all regional product launches.

Goal is to plan and ensure the correct product portfolio is available at the right time and will co-share all the results and responsibilities of digital business performance KPIs with local team.

He/she will lead and manage projects that will enable ASUS eCommerce to grow. This role will be accountable for acquiring resources and coordinating efforts of local team, HQ & third-party vendors to deliver projects according to territory’s plan.

He/she is also responsible for technologies and services that enable ASUS eCommerce to operate at optimal level; such as Magento, CRM, Online Merge Offline (OMO) and others.

Work tasks

• Digital Business Development - Define digital business goal with country managers and plan business growth strategy based on country’s status. Work out development plans with stakeholders in country and headquarters and deliver the results.

1. Roll out 2-in-1, set up business goals and design business model
2. Set up joint OKR, develop countries digital business aim to be top 5 brand via Key Factors (Data/Product/TA/User Experience/CRO/CRM/Service) and customer 360 eShop business incremental strategy
3. Co-define business requirement with BDM, request key stakeholders partake in development
4. Conduct training to grow digital capability (EC platform, data driven business, user journey strategy and digital campaign)

• New Product Launch - Responsible for the new product launch on eShop in order to grow business and brand position. Define the launch strategy and plan, get consensus and resources from country managers, and execute with the stakeholders in country /territory/headquarters.

1. Plan eShop user journey campaign
2. Optimize performance via data

• Regular Business- Continuously enhance business efficiency and process improvement of the responsible territory/country based on data driven facts.

1. Conduct data driven weekly business review
2. Explore actionable insights from user behavior, product performance and competition analysis
3. Conduct monthly business report to GM
4. Maintain dashboard

• Phase in new ideas and digital insights - Adopt ideas and proposals from the HQ/Territory Professional Function Teams and implement

1. Plan campaigns to understand our users, communicate with customers by long term strategy and modern tool, increase our digital efficiency, repeat buy and referral effects
2. Commercial business extension

Act as a team leader of a virtual team, that consist of different stakeholders throughout the company(local/regional/HQ).

Help to reach ecommerce KPIs, targets, while aiming for a smooth customer journey on our ecommerce platform, and increase the values from end-user perspective, by adopting and proposing constantly new ideas, and new solutions.

Qualifications and background

• Excellent communication in English(both written and spoken)

• University degree in relevant field(Marketing, Business, Digital Media, etc...)

• Min 2 years' experience in digital media, performance marketing and ecommerce

• Experienced with Data/Business analysis, specifically with ecommerce

• Full understanding of marketing formulas/metrics for Awareness & Performance campaigns is a must

• Full understanding of advertising platforms such as Google, Meta(FB/IG), Twitter & LinkedIn

• Time management skills and the ability to prioritize in a fast-paced work environment

• Demonstrate strong problem-solving skills

• Proficient in Microsoft Power Point and Excel

• Strong presentation and communication skills

• Google AdWords & Analytics certification is a plus

• Experience with visualization tools such as Data Studio or Tableau is a plus

If you feel that you are the person that can meet most of the above challenges and has the desire for working in a multinational environment, for the TOP3 consumer notebook brand in the world, ASUS is definitely among your top choice.

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