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L'Oréal Linkedin · Posted 19d ago

Assistant Trade Marketing Manager, Lancome

Shangcai, Henan, China

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Indexed description

To implement and track Trade Marketing programmes for retailers with commercial and marketing teams designed to increase sales and brand/category presence.

  • Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the retailers and brand equity
  • Report sales needs and field intelligence to Trade Marketing Manager and commercial / marketing teams
  • Monitor and improve processes to better link marketing and commercial activities
  • Manage budget and ROI for his/her specific Trade Marketing activities
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