Territory Manager

Welcome To a New Era of Adult Beverages

DioniLife is pioneering the adult beverage landscape by producing the most-awarded Non-Alcoholic Portfolio ever, including Mash Gang Beer (Gold Winner at the 2026 Beer World Cup), Pavari 17 Mediterranean Aperitif, Pavari 17 Spritz, and La Borosa Agave Spirit and La Borosa Ready-to-serve Paloma and Margarita, as well as an impressive innovation pipeline of NA beer and NA Spirit & ready-to-serve cocktails that are yet to be launched.

About DioniLife

DioniLife was Born from a seismic shift in how people choose to drink. We exist to serve the modern socializer: someone who seeks connection without compromise and cares deeply about what they put in their body. We love the experience of having a great drink the bold flavors, the time spent together with loved ones, the celebration, and we care even more about how it makes us feel. Backed by deep industry experience and a shared passion we craft elevated non-alcoholic options that keep all the experience and none of the ethanol. We don’t just keep up with the times–we have set the new standard of what adult beverages should be.

https://mashgang.com/en-us

https://borosa.com/

https://pavari.com/en-us

About the Role

We are seeking a passionate Territory Manager who will own and grow the DioniLife Portfolio and overall business within their assigned market. This role is highly field-based and execution focused. You will spend most of your time in trade, visiting accounts, working alongside buyers and distributor reps, selling in new placements, building innovative displays, executing samplings, and ensuring the quality of our brand standards show up consistently at retail.

Our Territory Managers are the face of DioniLife in the market and in the community. This role is hands-on, in trade, and deeply connected to our distributor and retail partners. If you are energized by building inclusive relationships, executing in store, and driving measurable growth in your territory, this is where you will thrive.

This is a self-directed, results driven position. Success requires integrity, discipline, strong organization, and a proactive approach to identifying new opportunities across grocery, convenience, drug, on premise, and non-traditional accounts.

Responsible Region: Focus on Houston, TX.

(***must be based within commutable distance of the Houston, TX)

Also Seeking Territory Manager in the following Locations: Austin, Texas

Job Responsibilities:

• Represent DioniLife's values and mission in the territory.
• Maintain and cultivate relationships in territory – distributors, key retail buyers, and other brand partners - including sales launch presentations, work withs, and events/samplings at key accounts.
• Actively drive personal vehicle throughout the market to visit accounts 5 days per week to obtain and increase business and sell in/execute displays within designated territory.
• Minimum 36 hours in trade time (at accounts or events) per week.
• Periodic overnight travel to/from Fresno and Inyo counties required.
• Minimum 450 VIP KARMA Survey logged Account Interactions at Retail (e.g. grocery stores, convenience, drug, bars, restaurants, etc) every 90 days.
• Executes visits at priority account list from Manager.
• Logs surveys in VIP KARMA while onsite at the account with photos for every visit.
• Conducts ten sampling events every 90 days.
• Completes Standard Survey and Commitment Tracker for all Surveyed Accounts while at the account.
• Recaps visits weekly to distributors with actions to add items or displays.
• Perform samplings, activations, and attend events.
• Drive sales volume and distribution in the territory by identifying new opportunities, actively selling, and motivating distributor sales teams to prioritize DioniLife Brands in their portfolio.
• Visits new and existing retail opportunities on a regular basis - both traditional and non-traditional, on-and-off premise.
• Thrives in an emerging category and ability to problem solve and find creative solutions to field-based dynamics.
• Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.

Desired Experience / Traits

Who you are:

• Passionate, honest, dependable, with a strong attention to detail.
• Team-oriented and results driven with a commitment to quality.
• Must be able to fulfill physical requirements of delivering beer and setting up at events - safely lift, climb stairs, clean, etc.
• Must be able to travel around the territory freely and regularly.
• Independent operator - disciplined and self-driven.
• Good communicator and team player, ability to build meaningful relationships with new contacts and motivate distributor partners.
• Personal curiosity in improving systems.
• Desire to have a positive impact on customers.
• Passionate interest in the brewing industry and community.
• Must live or be willing to relocate to territory.
• Available to work nights/weekends from time to time

Skills & Experience:

• 4-year college degree preferred or equivalent experience
• Beverage/restaurant/distributor industry experience valued.
• Cicerone level one completion valued.
• Strong in market selling skills valued.
• Clean driving record.

Job Details & Compensation:

• Location: Must reside within reasonably commutable distance from Austin, TX
• Driving is an essential function of the role. You will drive your personal vehicle throughout the assigned market 5 days a week.
• Total On Target Earnings (OTE) Potential: $76,000 - $92,000 (annual base + total bonus potential)
• Base Salary: $60,000 to $70,000/year - commensurate with experience
• Bonus: Eligible for annual sales bonus of up to 10% of base pay and quarterly performance bonus of $10k annually
• Vehicle: Eligible for participation in the company’s Reimbursement Program.
• Benefits: Full health, vision, dental, life, 401k participation.
• Paid Time Off: Flexible PTO based on a DioniLife culture of trust and dedication to work/life balance.
• We value internal mobility and team equity. We are an equal opportunity employer – we thrive when we champion diversity and inclusion. We are welcoming, respectful, and supportive at work and in our community. We encourage and welcome members of traditionally underrepresented communities to apply.

Physical Demands:

The physical demands described here represent those that must be met by an employee to perform the essential functions of this job successfully. While performing the duties of this job, the employee is regularly required to conduct work in a sitting position primarily; however, the job requires walking, bending, stooping, reaching, and lifting 25+ lbs. Requires daily travel by car for up to 8+ hours.