Publisher Manager

Position Overview

This is a full-time remote role for a Publisher Account Manager at Ads and More. The Publisher Manager will be responsible for managing relationships with traffic suppliers, optimizing ad placements, and maximizing revenue for both parties. Day-to-day tasks include monitoring performance metrics, identifying areas for improvement, and providing support to publishers and to the internal Account Management team.

JOB DESCRIPTION:

Relationship Management

• Build and maintain strong relationships with traffic partners

• Act as the main point of contact for all publisher inquiries and needs

• Ensure publishers feel supported and valued in the partnership

Performance Optimization

• Monitor ad performance metrics and campaign results daily

• Analyze data to identify opportunities for improvement and propose them to the AM

• Optimize ad placements to maximize revenue for both parties

• Implement performance marketing strategies to boost results

Revenue Growth

• Work to increase revenue streams for publishers and the company

• Identify new opportunities to expand existing partnerships

• Negotiate terms and agreements that benefit both sides

Support & Communication

• Provide ongoing support and guidance to publishers

• Answer questions and resolve issues quickly and effectively

• Keep publishers informed about new opportunities and updates

Data Analysis & Reporting

• Track and report on key performance indicators on each campaign (KPIs)

• Create regular performance reports for publishers and internal teams

• Use data insights to make recommendations for improvements

REQUIRED QUALIFICATIONS

• Experience in account management and relationship management

• Knowledge of performance marketing strategies and ad optimization

• Strong analytical and problem-solving skills

• Ability to work independently and remotely

• Excellent communication and interpersonal skills

• Experience in the advertising or digital marketing industry

• Proficiency in data analysis and reporting

• Bachelor's degree in Marketing, Business or related field

SUCCESS METRICS

1. Personal Performance Targets

2. Communication Excellence

3. Productivity & Efficiency

4. CRM Management & Data Quality

5. Publisher Portfolio Growth & Retention

6. Continuous Performance Improvement