Sales Account Executive – Industrial Automation

Seltrol, Inc, a Tavoron company, is part of Tavoron’s growing Automation Distribution segment. Based in Greenville, SC, Seltrol, Inc. has supported manufacturers and industrial operations for more than 50 years by providing high-quality factory automation components, motion and sensing products, PLCs, panel-level components, device-level bus technologies, and hands-on engineering expertise.

As we continue to grow, we are looking to add a Sales Account Executive to our Seltrol, Inc. team. In this role, you will build and maintain strong customer relationships, support OEMs and industrial manufacturers with technical automation solutions, and drive new business opportunities across the Southeastern United States. This position plays a key role in delivering integrated, end-to-end automation solutions while contributing to the continued expansion of Tavoron’s Automation Distribution segment.

While this role is remote, we are ideally seeking a candidate located within reasonable proximity to the Seltrol site.

Key Responsibilities

Business Development & Strategic Growth

• Proactively identify, prospect, and secure new B2B accounts to expand Seltrol, Inc.’s market share across the industrial landscape.
• Execute strategic outbound activities, including site walk-throughs and in-person meetings, to establish relationships with decision-makers from maintenance staff to the C-suite.
• Meet annual sales and Gross Margin targets through the development and execution of customer-specific strategies focused on profitable, sustainable growth.
• Nurture leads and prospects through the entire sales cycle to ensure the project pipeline remains full with an appropriate mix of products and engineered solutions.

Relationship Stewardship & Technical Consultative Selling

• Serve as the primary advocate and "Trusted Advisor" for Seltrol, Inc. customers by managing relationships across all functional areas, including Engineering, Maintenance, Operations, Accounting, and Purchasing.
• Spend significant time on-site to identify customer priorities, understand specific application challenges, and communicate those needs to the appropriate technical resources for solution support.
• Coordinate internal and external resources to provide technical training, product presentations, and comprehensive pre- and post-sales support to the customer base.

Operational Excellence

• Utilize internal tools—including ERP, CRM, and Office 365—to provide professional, timely quotes and follow-up, ensuring no opportunity or customer need is overlooked.
• Maintain and continuously update project information within the CRM to provide leadership with accurate sales forecasts and performance reports.
• Manage project coordination seamlessly with the internal Applications Engineering and Customer Service teams to ensure end-to-end fulfillment of complex automation systems.

Qualifications & Required Traits

• 5+ years of outside industrial sales experience
• Experience selling automation or electrical control components
• Background working with manufacturers or OEMs
• Knowledge of PLCs, sensors, motion, or industrial networking
• Strong prospecting and relationship-building skills
• Experience using CRM Platforms and quoting systems
• Experience ERP systems used in distribution environments
• Engineering or technical degree (preferred but not mandatory)

Physical Demands. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance and talk or hear. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision and the ability to adjust focus.

Work Environment. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

Why work for us?

• We believe in people. We look for great people who are committed and focused. They know what it takes to produce the best results because it really is all about client satisfaction. We look for dedicated professionals from a variety of fields. Above all, a good fit for our team has a passion for excellence, solid experience, and a willingness to make a difference. We support you in developing your goals and growing in your career. In short, by joining our team, you increase your professional value and work on engaging projects. Most of all, you fit into a team focused on helping you grow your skills.

• We are innovative. We host many events that you may become a part of. From in-house training to out-of-town events, we always have something going on. We believe in innovation. With a Tavoron career, you exercise your creativity every day.

• We have a passion for excellence. We focus on providing the best customer service as a company to our customers. We offer a competitive salary and benefit package, including medical, dental, and a 401(k) program. If you’re looking for a place to build your skills, you will find it in a career with us.

If you require an accommodation to complete your application, please email [email protected]

The company does not discriminate in employment opportunities or practices based on race, color, religion, sex, national origin, ancestry, age, physical or mental disability, medical condition including genetic characteristics, pregnancy, sexual orientation, marital status, familial status, veteran status, status regarding public assistance, membership or activity in a local commission or citizenship status, or any other characteristic protected by law.