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WiredCo. Linkedin · Posted 1mo ago

Account Executive - Earned Media

City of Sydney, New South Wales, Australia

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Indexed description

Are you a PR Account Exec who’s hungry to create some mischief in one of Australia’s most exciting agencies? If so, welcome to WiredCo., a place where mischief makes commercial magic. We’re one of Australia’s fastest growing Brandformance businesses, AdNews Employer of the Year, Campaign Asia Digital, Social and Specialist Agency of the Year, The Drum Global Employer of the Year, and a B&T Indie Agency of the Year.


Our mischievous approach means we attract some of Australia’s most exciting brands, including Boost Mobile, Pizza Hut, Honda, Mutti, The ICONIC, Indeed, and Peters Ice Creams, all wrapped up in a people-first culture.


The Role

You'll support the execution of earned media campaigns across media relations, influencer marketing, brand activations, and integrated, ‘Brandformance’ campaigns — with a focus on delivering measurable results for our clients. You love seeing your clients in headlines and thrive on the buzz of driving brand fame.


Key Responsibilities

  • Contribute to campaign ideation alongside creative, social, and strategy teams
  • Craft pitches and press materials; build and maintain media relationships
  • Develop and manage media target lists, coverage tracking, and performance reports
  • Coordinate micro brand moments (i.e. PR mailers), events, and activations including logistics and stakeholder management
  • Support influencer partnerships from talent sourcing through to delivery
  • Use performance platforms to measure and optimise earned media impact


About You

  • 1–2 years of agency PR experience
  • Strong writer with a nose for a good story
  • Solid understanding of the media and creator landscape
  • Deeply connected to cultural trends
  • Proactive, organised, and fast-paced by nature
  • Across the news cycle and what makes headlines
  • Comfortable using AI platforms
  • Excited by the crossover of earned media, digital, and performance marketing


The Package

  • Salary package (including super): $55K - $65K (depending on exp.)
  • Wired to You: A flexible working environment, awesome office and ability to work anywhere in the world for up to one month a year
  • Wired Wellness: Access to mental and physical health benefits, inc. unlimited counseling and free doctors’ appointments for you and your family
  • ReWired: Monthly team and cultural/social events + Wiredmas in July - 2 extra days holiday
  • School Of Wired: Our dedicated professional developed program including mentoring
  • Wired Rewards: Benefits for time at Wired inc. extra holiday and bonuses
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