Product Specialist, Legacy Data Churn Management
Indexed description
FUNCTIONAL DUTIES & RESPONSIBILITIES
- Owns and drives churn mitigation and retention programs for the legacy data portfolio through proactive customer engagement and structured migration to Managed SD-WAN or Hybrid networking set-up
- Identifies at-risk accounts and executes targeted retention, recovery, and migration strategies to protect and sustain revenue
- Leads legacy data transformation programs, including migration from MPLS services to Managed SD-WAN in coordination with Sales, Pre-Sales, Network Operations and Delivery teams
- Develops retention offers, bundled solutions, and commercial strategies to defend at-risk revenue and improve customer retention
- Tracks and reports performance including churn, retention, migration conversion, and revenue recovery metrics
TECHNICAL
- Legacy data services — Leased Line, MPLS, ATM, Frame Relay
- SD-WAN as migration target — productization, commercial structures, transition methodology
- Customer analytics — at-risk account identification, churn modeling, consumption analysis
- Retention program design — playbooks, save offers, executive engagement
- Reporting — churn dashboards, save-rate tracking, migration funnels
QUALIFICATIONS
EDUCATION
- Bachelor's degree in Engineering, Business, Information Technology, or any related course.
WORK EXPERIENCE
- At least 5 years of experience in data connectivity product management, customer retention, loyalty programs, lifecycle management, or enterprise sales within telecommunications, technology, or customer-centric industries
- Direct exposure to legacy data services and SD-WAN strongly preferred
- SD-WAN, Cisco, or Fortinet certifications preferred
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