Regional Key Accounts Executive (OOH) - West
Indexed description
Main Responsibilities:
CHANNEL MANAGEMENT
- Identifying growth drivers for clients and developing a client plan that combines the Country commercial policy with specific client drives of growth for West Region for OOH/ Alternate Channels (HORECA)
- Directly interacting with clients and negotiating, preparing and presenting the contracts, and aligning on the implementation of the Country promotional plan
- Communicating all information regarding the customer channel strategy and activities, providing insights for the local development activities and support in problem solving
- Managing clients’ credits
- Conducting analysis on the client performance and designing and implementing solutions when needed (new initiatives, additional events, pricing, profit-mix, etc.)
- Managing the proper application of promotions and commercial conditions defined during the negotiations
- Observing own and competitor product pricing. Maintaining the key trade relationship in order to have a better knowledge of the marketplace
- Providing sales forecasts for the clients
- Monitoring customers’ sales performance
- Ensuring alignment between proper budget management and business objectives
- Proposing forecast of commercial and assigned structure costs, and sales volume budget
Trade Marketing, Category Management, Finance
About You:
- Min. Bachelor’s Degree in Economics or Marketing
- At least 3 years’ experience in similar roles managing OOH/ Alternate Channels (HORECA)
- Fluency in English
- Proven sales experience with a track record of hitting targets
- Experience in category, customer and channel marketing
- Knowledge of commercial and office software (e.g. Excel, PowerPoint)
- Knowledge of the P&L
About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.
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