Account Executive - Norway

Account Executive – Norway

Hedda · Stockholm · Full-time

TL;DR We are looking for a business-driven Account Executive to be Hedda’s first dedicated hire for the Norwegian market. You will own the full go-to-market in Norway - from building pipeline and closing complex B2B deals to establishing long-term customer relationships and helping shape how we scale across the Nordics. You will sell an advanced AI platform to construction and urban development companies, and play a defining role in Hedda’s next growth phase.

Ready to Change How Norway’s Construction Industry Competes?

Join Hedda, where AI gives construction and urban development companies a genuine competitive edge in public procurement. We are not building yet another document tool. We are building the intelligence layer that helps companies make smarter bid decisions, leverage their collective expertise, and win more of the contracts they are actually qualified for. If you thrive in complex B2B sales, enjoy working closely with product and founders, and want to own an entire market from day one, this role is for you.

The Opportunity

As our first Account Executive dedicated to Norway, you will build and own Hedda’s presence in the Norwegian market from the ground up. You will drive high-impact sales processes with construction and urban development companies, work closely with founders, product, and engineering to translate real customer problems into clear value propositions, and lay the foundation for how we scale in Norway long-term.

This is not a "run inbound and close quick" role. You will sell transformational software with multiple stakeholders, varied sales cycles, and real strategic impact for our customers - while also shaping the playbook for an entirely new market.

What You’ll Be Doing

• Own the Norwegian market end-to-end: pipeline generation, deal execution, and customer relationships
• Build Hedda’s go-to-market strategy for Norway, including identifying the right segments, partners, and entry points
• Run complex sales cycles from first conversation to signed agreement
• Identify and engage the right decision makers - Bid Managers, Business Development Directors, Project Managers, and C-level executives, primarily at construction and urban development companies
• Lead discovery to understand how Norwegian customers currently run their bid processes, where time is lost, and what winning or losing a contract actually means for their business
• Position Hedda as a strategic platform for competing smarter, not just working faster
• Work closely with Product and Engineering to tailor demos, pilots, and POCs to customer needs
• Collaborate with marketing and leadership to continuously refine messaging, ICPs, and go-to-market strategy for Norway
• Share learnings from the Norwegian market back into the team to sharpen our broader Scandinavian expansion

What We’re Looking For

• Proven B2B sales experience, ideally in startups or scaleups within SaaS, software, or professional services
• Strong track record of closing complex, high-value deals
• Experience selling to companies in the Norwegian or broader Scandinavian markets
• Ability to navigate multi-stakeholder buying processes with confidence and structure
• Strong commercial instinct combined with genuine curiosity about technology
• Comfortable working in a fast-moving and high-growth environment
• Credible and structured in customer conversations, you know how to earn trust with experienced operators
• Fluent in Norwegian and English, spoken and written

Bonus Points

• Background selling into construction, infrastructure, or other project-driven industries
• Familiarity with how public procurement works in Norway (anskaffelsesloven, Doffin, tender processes)
• Experience opening a new market or being an early sales hire at a startup
• Experience working in or with early-stage or high-growth companies
• Experience selling AI or workflow software
• Swedish language skills

What We Offer

• Competitive salary with an attractive commission and incentive structure
• Stock option package
• Wellness budget
• Learning and development budget
• Stockholm-based role with flexibility and a modern office environment
• A rare opportunity to own an entire market for a truly differentiated product with real traction
• Direct impact on how a category-defining company grows and scales across the Nordics

About Hedda

At Hedda, we are building the intelligence layer behind how construction and urban development companies compete for public contracts. Every year, companies spend thousands of hours navigating procurement documents, making bid decisions with incomplete information, and writing answers from scratch. We change that, helping teams move from reactive, resource-heavy processes to intelligent, data-driven ones that give them a genuine edge.

Our platform connects to your company’s existing data, documents, and project history, so every decision and answer is grounded in your actual expertise. We believe the companies that should win tenders are the ones that are most qualified, not just the ones that can dedicate the most time to administrative work.

We are a high-growth team based in Stockholm, backed by Inception Fund, Antler, and Wave Ventures, and trusted by leading construction companies in Sweden. Now we are taking the next step into Norway, and looking for the right person to lead that charge.

Ready to Build Something That Lasts?

We’re looking for someone who wants more than a quota. If you want to own a market, work closely with founders, and sell technology that genuinely changes how companies compete, we would love to hear from you.

This is more than a job. It is a chance to be the person who builds Hedda in Norway.

Apply now. You only need to submit your CV. No cover letter required.

This position is based in Stockholm, Sweden. Applications can be submitted in Norwegian, Swedish, or English.