National Account Executive

Founded in 2003 Wasabi's vision is to lovingly create and serve delicious Asian food for a busy nation.

Wasabi now has 42 thriving restaurants across London and major UK cities and 4 in New York and in 2019, we introduced Wasabi Home Bento the grocery channel, launching exclusively in Sainsbury’s. Building on that success, the grocery business broadened its reach to Tesco in September 2022, followed by exciting launches in Co-op and Morrisons in 2024. Wasabi grocery has seen phenomenal growth and is now a £62m RSV brand. Wasabi proudly stands as the No. 2 chilled ready-meal brand in the market, consistently attracting new customers to the category through an innovative East Asian range.

Wasabi’s menu is celebrated for its unique character, exceptional freshness, and bold flavours. Our diverse range is designed to delight a wide audience, delivering both comfort and excitement with every bite.

We have an ambitious 5-year growth strategy, focusing on new restaurants, franchise partnerships, and international expansion.

As we prepare for our next phase of growth and innovation, we have an incredibly exciting opportunity for a National Account Executive to join our Grocery Team based in Park Royal.

The Role:

You will play a crucial part in the grocery sales team, supporting with running the accounts and growing the grocery business. This is a dynamic and exciting role that will offer new challenges and variety on a daily basis. It is an excellent first stepping stone to unlocking a promising career path in FMCG account management.

Key Responsibilities:

Sales support

• Support wider team in preparation for customer meetings and attending when required
• Manage the field sales program – coordinate with account managers and sales controller. Book in visits, track spend, coordinate feedback and analysis
• Online – supporting team with online business strategy and share growth
• Contribute to ad hoc creative tasks – winning new retailers, internal communication about grocery team news
• Support on creation of sell in decks and brand updates
• Basic sales analysis, you will learn and develop this skill with help from the team

Insight coordination and reporting

• Monitor details of competitor and category activity and communicate internally to the cross functional team
• Store visits – regular feedback and tracking of observations. Eg. compliance of current Wasabi range, competitor innovation and activity, instore activation, promotions
• Collating and reporting grocery channel news

Administration

• Own the promotional proposal and new line set up forms process
• Update weekly account sales trackers (ROS tracker)
• ‘Monday’ critical path sales team coordination (NPD project management tool)
• Maintain control docs – retailer product bible, team promo and shopper calendar, field sales calendar, risks and opportunities.
• Support MD Grocery and Sales Controller on admin tasks
• Sample coordination for retailer meets and retailer requests

Our Requirements:

• Driving license required – will need to be regularly going out on store visits
• Experience in FMCG preferable but not essential
• Excellent organizational and project management skills.
• Attention to detail and sense of urgency
• Analytical and competent with numbers
• Ability to use data and insights to solve problems and identify opportunities.
• You are comfortable with ambiguity, have a real ‘can do attitude’ and thirst for knowledge.
• Ability and experience using MS Excel and MS PowerPoint.
• Team player, confident with great communication skills

In return we provide:

• A great working environment
• Pension scheme
• Target Bonus
• Refer A Friend Scheme
• Free Sushi or hot food (vegan options available)
• 50% discount in our Branches
• Employee Assistant Programme
• Help@Hand (a service providing health and wellbeing support)
• Long Service Awards
• Wagestream - a financial wellbeing benefit that lets you access your pay as you earn it in real time and manage savings
• Life Assurance
• Electric Vehicle Scheme through Octopus
• Cycle To Work
• Free on-site parking
• A variety of discounts (shopping, food & drink, entertainment and health & fitness) through Perkbox and
• The opportunity to develop your skills within a growing company.

Our people make us who we are. If you're looking for an exciting challenge and this sounds like the job for you please apply today as we can't wait to hear from you.

COME ROLL WITH US!